Sports Biz
- Curt Schilling’s Videogame Company Goes Bust
- Collectors Wary Of Investing In Josh Hamilton
- Sergio Tacchini, Djokovic Shockingly Part Ways
- Congress Wants End to Sports Sponsorships by Military
- RGIII Signs Endorsement Deal With Sports Protection Company Evoshield
- Logic of Realignment Won’t Be Clear For a Decade
- Has Chesapeake’s Buying Of Thunder Tickets Inflated The Market?
SPORTS BIZ SLIDESHOWS
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SPORTS BIZ VIDEO
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- Bloody Sock to Bloody Broke

- Olympic Flame on the Way to London

- Six Flags CEO on Profits

- Yankees for Sale?

- Andretti Racing Dynasty

- Behind Madison Square Garden

- David Faber's Jeopardy Win

- David Faber's 'Jeopardy' Victory

- Cramer's Mad Dash: Retail Stocks

- Minnesota Governor Signs Bill for $1 Billion Vikings Stadium

- Bloody Sock to Bloody Broke
DARREN ROVELL'S SPORTS INDEX




ABOUT SPORTS BIZ
Darren Rovell brings you his unique take on the business of sports: a multi-billion dollar global industry and obsession full of personalities and products. On Sports Biz, Darren will give you his up-to-date take on everything from salaries to endorsement deals to marketing and promotions, trades and tirades – in short, everything that makes sports so exciting.
Sneak Peek: Sports Illustrated Swimsuit Documentary
By: Darren Rovell
CNBC Sports Business Reporter
CNBC Sports Business Reporter
In anticipation of my upcoming documentary called “Business Model: Inside the Sports Illustrated Swimsuit Issue,” I’m going to start to roll out some CNBC.com extras to whet your appetite.
The show debuts on Feb. 9 at 9 p.m. ET.
The first clip is of model Kathy Ireland talking about her first job.
Here’s Ireland talking about how her billion dollar empire started with socks.
Over the next couple weeks, we’ll give you a look at some of the other stars of the documentary, including modeling legends Cheryl Tiegs and Carol Alt.
Again, the show debuts on Feb 9 at 9 p.m. ET here on CNBC.
Check out these other stories on CNBC.com:
- Models Off The Beaches - Victoria's Secret Fashion Show
- Showpage: Business Model-Inside The Sports Illustrated Swimsuit Issue
Questions? Comments?
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