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There Must Be A Pony In Here Somewhere


Current DateTime: 11:42:56 09 Feb 2012
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CONTRIBUTORS


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  • Cindy Perman

      News Editor at CNBC.com and the author of The Pony Blog (ponyblog.cnbc.com). She has also written a book, “New York Curiosities,” and does stand-up comedy.

  • Jane Wells

      CNBC business news reporter, based in Los Angeles, covering the defense and technology industries. She writes the CNBC.com blog Funny Business.

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ABOUT THIS BLOG

The news can get a little heavy sometimes, with debt crises, vicious markets and crappy earnings reports. So, we dispatched our crack reporters, Cindy Perman and Jane Wells, to find some levity amid all this seriousness. May we offer you a Keynesian cocktail with a side of bacon?

Why a Pony? To be clear, there were no ponies harmed in the making of this blog. The blog’s name, “There Must Be a Pony In Here Somewhere,” comes from an old joke, a favorite of Ronald Reagan’s, that essentially means, with a pile of you-know-what this big, there MUST be a pony—a bright side—in here somewhere!

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The First CEO to Quit Via Twitter—and It’s a Haiku!

Published: Thursday, 4 Feb 2010 | 10:50 AM ET
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By: Cindy Perman
CNBC.com Staff Writer

It’s fitting that the first CEO to start a blog is also the first CEO to quit via Twitter.

jonathan Schwartz
Getty Images
Jonathan Schwartz, master of open-source software and Twitter haiku—Twaiku.

After a string of Tweets about corporate milestones, strategic direction and that Silicon Valley mantra “This technology may change the world as we know it” — Sun Microsystems CEO Jonathan Schwartz (Twitter.com/OpenJonathan) did change the world as we know it:

He became the first CEO of a major company to quit via Twitter.

Not one to rest on a single shocking act of digital trailblazing (remember, this is the guy who made “open source” a household word), he went one better and made it a haiku:

Financial crisis
Stalled too many customers
CEO no more

That's brilliant, Jonathan. But if I may, I'd like to suggest an edit:

Financial crisis
The ponytail doesn't lie
CEO no more

(Apparently, when he and some friends started their first company, they vowed not to cut their hair until the venture was profitable.)

Source: Twitter
The Tweet heard 'round the world ...

His resignation wasn’t a huge surprise after Oracle [ORCL  Loading...      ()   ] CEO Larry Ellison, no fan of Schwartz, said in an interview last week that he expected Schwartz to resign rather than play a role in the combined company after Oracle’s acquisition of Sun, the New York Times reported.

Nor was his decision to Tweet his resignation, if you’ve been following Schwartz as closely as the Times has: He was the first CEO of a major company to put up a blog (Blogs.Sun.com/Jonathan), the paper reports, and also pressed the SEC to take blogs as seriously as press releases and SEC filings for corporate disclosure.

Though, I don’t think even the Times expected it to be in haiku form.

You got us there, Schwartzy!

He offered little insight into what’s next other than to say he planned to spend time with his family and he hears there may be some interesting opportunities on that series of tubes, the Internet.

Might we also suggest a book of haiku?

Wait, better yet, an online, open-source book of haiku!

You have to keep clicking to see the latest incarnation.

Do you hear that sound?
The cha-ching of ad dollars
Sun rises again.

(Alternative ending: Screw you, Ellison.)

Have a haiku about quitting your job? Pop it in the comments below.
Or write to .

More from The Pony Blog: ponyblog.cnbc.com

© 2012 CNBC.com


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