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Alice in Wonderland: A World of Merchandise

Companies:Walt Disney Co
By: CNBC.com | 05 Mar 2010 | 09:29 AM ET
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A New World of Merchandise
Posted 4 Mar 2010 | Photo: Disney
When Alice in Wonderland opens in theaters, it will be accompanied by Disney's most wide-ranging array of consumer products ever, chasing an unprecedented broad audience.Disney has a whole new range of consumers in its cross-hairs, and for this potential blockbuster, they are breaking into the world of fashion with the “Alice” look.What are some of the newest Alice-inspired products coordinated with the film’s release? Click ahead to find out!

Opi Nail Polish
Photo: Disney
OPI has created a line of four limited-edition Nail Lacquer shades inspired by Alice in Wonderland including: Thanks So Muchness!, Absolutely Alice, Mad As A Hatter, and Off With Her Red. Priced from $6.95 each.

Hot Topic Store Décor
Photo: Disney
The chain store Hot Topic is selling numerous Alice In Wonderland inspired merchandise.  Items for every budget include: tote bags, throws, key chains, t-shirts. necklaces, hats hair clips, v-neck tees, hoodies, earrings, belt buckles, key caps, pin sets, raglan tees, gloves, lockets, knee-high socks, rings, journals, scetchbooks, calendars, lunch boxes, and wallets.

Sue Wong's Red Queen Dress
Photo: Disney
Designer Sue Wong has a line for Walt Disney Signature. This dress was inspired by the Red Queen. Wong's fashions are available at Bloomingdales and Saks Fifth Avenue stores and are priced from $329 to $609.

Stella McCartney
Photo: Disney
Designer Stella McCartney has come up with a limited edition necklace and bracelet inspired by Disney's "Alice In Wonderland" The bracelet and necklace, which also features Swarovski crystal accents,  retail for $395 and $425 respectively at Stella McCartney stores worldwide.

Urban Decay
Photo: Disney
Urban Decay offers a limited-edition of 16 colorful eyeshadows inspired by the film. The item is sold in a specially designed pop-up box with a scene of Alice on her journey through the mushroom forest.

Tom Binns Necklace
Photo: Disney
Designer Tom Binns has come up with this "Smashing Time" Necklace. Suggested retail price, $1,000 the necklace features multiple ceramic crockery charms.

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