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Hide Out In Heinz?

Wednesday, 14 Jul 2010 | 5:29 PM ET

If you're looking for some stability in the markets it may be time to hide out in the food stocks.

Low commodity costs and increasing demand overseas could be a driving force for the sector going forward.

So says H.J. Heinz CEO Bill Johnson who joined us live on Wednesday's Fast Money Halftime Report.

Call to the Floor: Heinz
Shares of Heinz are up 24% in the last year. Heinz CEO Bill Johnson discusses the company's success and growth outlook with the Fast Money crew.

Johnson tells us the trend is back to brands and adds margins should be strong because there was a record crop of tomatoes and potatoes last year that left a significant inventory, which in the case of Heinz, is good.

What's the trade?

Kraft is a great name in the space, says Karen Finerman.

In the space I like General Mills, adds Guy Adami.

I'd play it with Pepsi , adds Pete Najarian.




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Trader disclosure: On July 14, 2010, the following stocks and commodities mentioned or intended to be mentioned on CNBC’s Fast Money were owned by the Fast Money traders; Terranova Owns (GOOG), (AMZN), (MON), (APC), (SUN), (FCX), (GMCR), (MYL), (MRVL), (BAC), (ADI), (ADBE), (AKAM), (HES), (ABT), (CVS), (AXP), (EMC); Adami owns (AGU), (BTU), (NUE), (C), (GS), (INTC), (MSFT); Adami’s wife works at Merck; Finerman owns (AAPL); Finerman’s Firm owns (AEO); Finermans’ Firm owns (ANF); Finerman’s Firm owns (BAC) stock and calls; Finerman and Finerman’s Firm own (BAC) preferred; Finerman and Finerman’s Firm owns (BBY); Finerman’s firm owns (BP) calls; Finerman owns (C); Finerman and Finerman’s Firm own (CVS); Finerman owns (GLW); Finerman’s Firm owns (GOOG); Finerman & Finerman’s Firm owns (HPQ); Finerman & Finerman’s Firm owns (IBM); Finerman owns (JPM) stock & calls; Finerman owns (SKS); Finerman’s firm owns (PM); Finerman’s Firm owns (RIG); Finerman’s Firm owns (TGT); Finerman’s Firm owns (WMT); Finerman’s Firm is short (IJR); Finerman’s Firm is short (IWM); Finerman’s Firm is short (MOY); Finerman’s Firm is short (SPY); Pete Najarian owns (AAPL) call spreads; Pete Najarian owns (AKAM) call spreads; Pete Najarian owns (ALTR) call spreads; Pete Najarian owns (C) calls; Pete Najarian owns (LOW) calls; Pete Najarian owns (NOVL) and calls; Pete Najarian owns (ARMH) and short (ARMH) calls; Pete Najarian owns (XLNX) calls and short (XLNX) calls; Kelly Owns (BP) Puts; Kelly Is Short (GS)

For Brian Kelly
Accounts managed by Kanundrum Capital own (AUY)
Accounts managed by Kanundrum Capital own (GFI)
Accounts managed by Kanundrum Capital own (GLD)
Accounts managed by Kanundrum Capital own (C)
Accounts managed by Kanundrum Capital own (ELX)
Accounts managed by Kanundrum Capital own (QLGC)
Accounts managed by Kanundrum Capital own (GME)
Accounts managed by Kanundrum Capital own (NWL)
Accounts managed by Kanundrum Capital own (BIG)
Accounts managed by Kanundrum Capital own Gold
Accounts managed by Kanundrum Capital own Treasuries
Accounts managed by Kanundrum Capital own US Dollars
Accounts managed by Kanundrum Capital are short (AMZN)
Accounts managed by Kanundrum Capital are short (RCL)
Accounts managed by Kanundrum Capital are short (XLY)
Accounts managed by Kanundrum Capital are short (XLE)
Accounts managed by Kanundrum Capital are short (AFL)
Accounts managed by Kanundrum Capital are short (CME)
Accounts managed by Kanundrum Capital are short (EWI)
Accounts managed by Kanundrum Capital are short (EWO)
Accounts managed by Kanundrum Capital are short (GS)
Accounts managed by Kanundrum Capital are short (HIG)
Accounts managed by Kanundrum Capital are short (RKH)
Accounts managed by Kanundrum Capital are short (XLF)
Accounts managed by Kanundrum Capital are short (XLI)
Accounts managed by Kanundrum Capital are short (FCX
Accounts managed by Kanundrum Capital are short (GFI)
Accounts managed by Kanundrum Capital are short (JOYG)
Accounts managed by Kanundrum Capital are short (XLB)
Accounts managed by Kanundrum Capital are short (XLK)
Accounts managed by Kanundrum Capital are short (V)
Accounts managed by Kanundrum Capital are short (PCAR)
Accounts managed by Kanundrum Capital are short (COF)
Accounts managed by Kanundrum Capital are short (KMX)
Accounts managed by Kanundrum Capital are short (JOE)
Accounts managed by Kanundrum Capital are short (USO)
Accounts managed by Kanundrum Capital are short (FXI)
Accounts managed by Kanundrum Capital are short (KMX)
Accounts managed by Kanundrum Capital are short (RSX)

For Joe Terranova
Terranova works for (VRTS)
Terranova is chief market strategist of Virtus Investment Partners, LTD.
Virtus Investment Partners owns more than 1% of (CASS)
Virtus Investment Partners owns more than 1% of (LDR)
Virtus Investment Partners owns more than 1% of (LPHI)
Virtus Investment Partners owns more than 1% of (MGRC)
Virtus Investment Partners owns more than 1% of (XLB)
Virtus Investment Partners owns more than 1% of (XLP)
Virtus Investment Partners owns more than 1% of (XLY)
Virtus Investment Partners owns more than 1% of (XLI)
Virtus Investment Partners owns more than 1% of (XLK)
Virtus Investment Partners owns more than 1% of (XLU)
Virtus Investment Partners owns more than 1% of (SUBK)
Virtus Investment Partners owns more than 1% of (WDFC)
Virtus Investment Partners owns more than 1% of (YDNT)
Virtus Investment Partners owns more than 1% of (DRYS)

For Richard Kang
Funds Managed By Emerging Global Advisors Own (CHA), (ACH)

For Mark Mahaney
Citi Employees Own (GOOG)
Citigroup Global Markets Or Affiliate Received Non-Investment Banking Compensation From (GOOG) In Past 12 Months
(GOOG) Is Or In Past 12 Months Was A Client Of Citigroup Global Markets (Non-Investment Banking, Non-Securities-Related Services)
(GOOG) Is Or In Past 12 Months Was A Client Of Citigroup Global Markets (Non-Investment Banking, Securities-Related Services)
Citigroup Global Markets Is A Market Maker In (GOOG)

For Mark Schoenebaum
ISI Does And Seeks To Do Business With (AMLN), (HGSI), (GENZ), (DNDN), (GILD) And Has Received Non-Investment Banking Compensation In The Past 12 Months

For Mike Khouw
***NO DISCLOSURES

For Mike Darda
***NO DISCLOSURES***


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  • Melissa Lee is the host of CNBC's “Fast Money” and “Options Action.”

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  • Guy Adami is a contributor on CNBC's "Fast Money." He also is managing director of stockMONSTER.com.

  • Najarian, the "Pit Boss," is cofounder of optionMONSTER.com, a news site for options traders.

  • Finerman is president of Metropolitan Capital Advisors, Inc., a company she co-founded.

  • Founder of EmergingMoney.com

  • Chief Market Strategist for Virtus Investment Partners & CNBC Contributor

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