EA's New 'Medal of Honor' to Let Players Be Taliban
EA has had the series on hiatus for the last three years, hoping to bring the quality back to higher levels. In that time, though, the “Call of Duty” and “Modern Warfare” games have become the industry’s most popular (and lucrative) franchise.
EA hopes to steal back some of that pie—and, controversy over the multiplayer mode aside, it couldn’t ask for better conditions. The high-profile firing of West and Zampella earlier this year has gamers wary about the franchise’s future. While no one expects this year’s “Call of Duty: Black Ops” to come close to the record setting numbers posted by last year’s “Modern Warfare 2,” some analysts think there’s a little too much optimism on the street about the game’s sales potential.
“We think that [Activision’s] reliance on ‘Call of Duty’ revenues as a panacea presents modest risk, and think that many estimates for the game’s sales may be unrealistic,” wrote Michael Pachter of Wedbush Securities in a note to investors earlier this month.
Questions? Comments? TechCheck@cnbc.com