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Cramer's Best Play on Apple

Monday, 1 Nov 2010 | 6:54 PM ET

After being instructed on how to incorporate Apple's iPad into the curriculum, a teacher and "Mad Money" viewer was so impressed by the usability of the device, he asked Cramer for ideas on how to invest in this technology.

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The best play on Apple , said Cramer, is Apple AAPL. He tried derivative plays in the past, but none have been as profitable as shares of Apple.

Speaking of tech stocks, Tori in Chicago bought shares of Cisco Systems in the mid-$20 range five years ago. Having held onto the stock ever since, Tori has become frustrated with Cisco because it still remains in the mid-$20 range. It also doesn't pay a dividend. CEO John Chambers has made optimistic comments about the stock's future, but Tori isn't sure and wanted Cramer's thoughts. Being as his charitable trust owns shares of the IP-networking name, Cramer acknowledged he's scaled back on the stock as it's moved from $20 to $23 a share.

"We fear that it will not have enough performance versus many of the Internet tsunami stocks," he explained, adding that Tori also trim back on Cisco.

Carey in Tuscon, Ariz., asked about B&G Foods , a packaged-food producer. Cramer said people like dividend-paying stocks with solid dividend yields and B&G is one.

Matt asked for Cramer's thoughts on Campus Crest Communities , which he first recommended as a long-term investment on Sept. 27. An alternative student housing real estate investment trust, Cramer said it's a play on college housing, which is in demand.

When this story was published, Cramer's charitable trust owned Apple and Cisco.

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