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The 'Jersey Shore' Trade

Wednesday, 10 Nov 2010 | 6:27 PM ET

With "Jersey Shore" expected to lift Viacom's bottom line, is it time to add the "Snooki stock" to your portfolio?

For "the Situation" on VIA , "Fast Money" turned to RBC Capital Markets analyst David Bank. He also addressed Disney , which will report earnings after the bell Thursday.

Watch the video to see the full interview.

The Jersey Shore Trade
Whether now is the time to add a Snooki stock to your portfolio and a look at other media stocks, with David Bank, RBC Capital Markets.

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Trader disclosure: On November 10, 2010, the day this video was recorded, following stocks and commodities mentioned or intended to be mentioned on CNBC’s "Fast Money" were owned by the "Fast Money" traders; Tim Seymour owns (AAPL), (BAC) and (F). Guy Adami owns (AGU), (BTU), (NUE), (C), (GS), (INTC) and (MSFT). Karen Finerman owns (GOOG). Stephen Weiss owns (FWLT). Zachary Karabell owns (IBM), (VALE) and (AAPL).

GUY ADAMI
Adami’s wife works at Merck

KAREN FINERMAN
Finerman’s firm owns (AAPL)
Finerman and Finerman’s Firm owns (BAC)
Finerman and Finerman’s Firm owns (JPM)
Finerman’s firm owns (PLCE)
Finerman's firm is short (IJR)
Finerman's firm is short (MDY)
Finerman's firm is short (SPY)
Finerman's firm is short (IWM)
Finerman’s firm owns S&P 500 puts
Finerman’s firm owns Russell 2000 puts

BRIAN KELLY
Accounts managed by Kanundrum Capital own (TLT)
Accounts managed by Kanundrum Capital own (TIP)
Accounts managed by Kanundrum Capital own (JEF)
Accounts managed by Kanundrum Capital own (TD)
Accounts managed by Kanundrum Capital own (GLD)
Accounts managed by Kanundrum Capital own (GDXJ)
Accounts managed by Kanundrum Capital own (SLV)
Accounts managed by Kanundrum Capital own (CLF)
Accounts managed by Kanundrum Capital own (ANDE)
Accounts managed by Kanundrum Capital own (GPRE)
Accounts managed by Kanundrum Capital own (JJG)
Tim Seymour owns (AAPL), (BAC) and (F). Guy Adami owns (AGU), (BTU), (NUE), (C), (GS), (INTC) and (MSFT). Karen Finerman owns (GOOG). Stephen Weiss owns (FWLT). Zachary Karabell owns (IBM), (VALE) and (AAPL).

GUY ADAMI
Adami’s wife works at Merck

KAREN FINERMAN
Finerman’s firm owns (AAPL)
Finerman and Finerman’s Firm owns (BAC)
Finerman and Finerman’s Firm owns (JPM)
Finerman’s firm owns (PLCE)
Finerman's firm is short (IJR)
Finerman's firm is short (MDY)
Finerman's firm is short (SPY)
Finerman's firm is short (IWM)
Finerman’s firm owns S&P 500 puts
Finerman’s firm owns Russell 2000 puts

BRIAN KELLY
Accounts managed by Kanundrum Capital own (TLT)
Accounts managed by Kanundrum Capital own (TIP)
Accounts managed by Kanundrum Capital own (JEF)
Accounts managed by Kanundrum Capital own (TD)
Accounts managed by Kanundrum Capital own (GLD)
Accounts managed by Kanundrum Capital own (GDXJ)
Accounts managed by Kanundrum Capital own (SLV)
Accounts managed by Kanundrum Capital own (CLF)
Accounts managed by Kanundrum Capital own (ANDE)
Accounts managed by Kanundrum Capital own (GPRE)
Accounts managed by Kanundrum Capital own (JJG)
Accounts managed by Kanundrum Capital own (HD)
Accounts managed by Kanundrum Capital own (PCL)
Accounts managed by Kanundrum Capital own (XHB)
Accounts managed by Kanundrum Capital own (FCX)
Accounts managed by Kanundrum Capital own (JO)
Accounts managed by Kanundrum Capital own (EWH)
Accounts managed by Kanundrum Capital own (MCP)
Accounts managed by Kanundrum Capital own (MOT)
Accounts managed by Kanundrum Capital own (RIMM)
Accounts managed by Kanundrum Capital own (C)
Accounts managed by Kanundrum Capital own (SWC)
Accounts managed by Kanundrum Capital own Euros
Accounts Managed By Kanundrum Capital own (POT) Calls
Accounts managed by Kanundrum Capital are short Japanese Yen

MIKE KHOUW
Cantor Fitzgerald makes a market is (AAPL)
Cantor Fitzgerald makes a market is (AMSC)
Cantor Fitzgerald makes a market is (AMZN)
Cantor Fitzgerald makes a market is (AONE)
Cantor Fitzgerald makes a market is (BA)
Cantor Fitzgerald makes a market is (BAC)
Cantor Fitzgerald makes a market is (C)
Cantor Fitzgerald makes a market is (CSCO)
Cantor Fitzgerald makes a market is (F)
Cantor Fitzgerald makes a market is (FCX)
Cantor Fitzgerald makes a market is (GOOG)
Cantor Fitzgerald makes a market is (GS)
Cantor Fitzgerald makes a market is (IMAX)
Cantor Fitzgerald makes a market is (JEF)
Cantor Fitzgerald makes a market is (JPM)
Cantor Fitzgerald makes a market is (KBH)
Cantor Fitzgerald makes a market is (LAZ)
Cantor Fitzgerald makes a market is (LGF)
Cantor Fitzgerald makes a market is (LVS)
Cantor Fitzgerald makes a market is (MS)
Cantor Fitzgerald makes a market is (NEM)
Cantor Fitzgerald makes a market is (NFLX)
Cantor Fitzgerald makes a market is (ORCL)
Cantor Fitzgerald makes a market is (PLCE)
Cantor Fitzgerald makes a market is (SLV)
Cantor Fitzgerald makes a market is (TSLA)

ROGER NESHEM
***No Disclosures***

DAVID BANK
RBC Capital Markets is currently providing (DIS), (DISCA) with non-securities services, and has within the last 12 months.
RBC Capital Markets has provided (TWX) with non-investment banking securities-related services in the past 12 months.nundrum Capital own Euros
Accounts Managed By Kanundrum Capital own (POT) Calls
Accounts managed by Kanundrum Capital are short Japanese Yen

MIKE KHOUW
Cantor Fitzgerald makes a market is (AAPL)
Cantor Fitzgerald makes a market is (AMSC)
Cantor Fitzgerald makes a market is (AMZN)
Cantor Fitzgerald makes a market is (AONE)
Cantor Fitzgerald makes a market is (BA)
Cantor Fitzgerald makes a market is (BAC)
Cantor Fitzgerald makes a market is (C)
Cantor Fitzgerald makes a market is (CSCO)
Cantor Fitzgerald makes a market is (F)
Cantor Fitzgerald makes a market is (FCX)
Cantor Fitzgerald makes a market is (GOOG)
Cantor Fitzgerald makes a market is (GS)
Cantor Fitzgerald makes a market is (IMAX)
Cantor Fitzgerald makes a market is (JEF)
Cantor Fitzgerald makes a market is (JPM)
Cantor Fitzgerald makes a market is (KBH)
Cantor Fitzgerald makes a market is (LAZ)
Cantor Fitzgerald makes a market is (LGF)
Cantor Fitzgerald makes a market is (LVS)
Cantor Fitzgerald makes a market is (MS)
Cantor Fitzgerald makes a market is (NEM)
Cantor Fitzgerald makes a market is (NFLX)
Cantor Fitzgerald makes a market is (ORCL)
Cantor Fitzgerald makes a market is (PLCE)
Cantor Fitzgerald makes a market is (SLV)
Cantor Fitzgerald makes a market is (TSLA)

ROGER NESHEM
***No Disclosures***

DAVID BANK
RBC Capital Markets is currently providing (DIS), (DISCA) with non-securities services, and has within the last 12 months.
RBC Capital Markets has provided (TWX) with non-investment banking securities-related services in the past 12 months.

CNBC.com with wires.

  Price   Change %Change
DIS
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