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Walmart Expands Black Friday Hours, Joining Others

Monday, 15 Nov 2010 | 10:32 AM ET

You might want to make it a Thanksgiving Brunch this year.

That's because Wal-Mart Stores and a number of other retailers are expanding their hours for Black Friday in the hopes of luring more shoppers who want to get a head-start on their holiday shopping.

Christina Cheddar-Berk

The world's largest retailer announced Monday that it will open its Walmart stores at midnight the day after Thanksgiving.

Sears Holdings, which operates Kmart and Sears, recently said its Sears stores would be open on Thanksgiving for the first time in its history. The company already keeps its Kmart stores open during the holiday.

And Toys 'R Us, which has been battling to steal market share from Walmart, announced last week that it would open its stores at 10 p.m. on Thanksgiving Day.

Retailers know that many consumers plan to stick to their shopping budgets this year, and plan to shop sales in order to stretch their budget further.

Although Walmart's announcement gave a taste of some of the discounts it would be offering, like many other retailers, the company would be providing further news on discounts on its Facebook page and on its Web site.

Among the deals the company has revealed, is that it would be selling 32-inch Emerson LCD HDTV's for $198, wrangler jeans for $9, bikes starting as low as $29, a Kodak C183 Digital Camera for $59, and last year's hot toy, Zhu Zhu Pets, will be priced as low as $4.

Walmart's also staggering some of its best deals, with some savings starting at midnight and others at 5 a.m.

Questions? Comments? Email us at consumernation@cnbc.com

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