Kayla Tausche is an on-air reporter based at CNBC Headquarters in Englewood Cliffs, NJ. Tausche is also a member of the ensemble cast of CNBC's "Squawk Alley," where she focuses on the big money backing technology.
Tausche has covered the banking industry, as well as corporate finance and deals— and frequently breaks news. Since joining CNBC in 2011, she has reported on a wide variety of high-profile stories, including the Facebook and Twitter IPOs, the Occupy Wall Street movement, the MF Global bankruptcy and the UK phone hacking scandal.
She reports across NBC properties as a contributor to MSNBC, "TODAY" and "Nightly News with Brian Williams." In addition to reporting, Tausche serves as a substitute anchor for flagship CNBC programs "Squawk Box," "Squawk on the Street" and "Power Lunch."
Previously, Tausche was based in London as the assistant editor of DealReporter, a Financial Times-owned publication, covering mergers and acquisitions. Prior to DealReporter, she worked on the consumer and retail beat at Bloomberg News. She began her career in journalism at the Brussels bureau of The Associated Press, where her bilingual interview experience included Jacques Chirac and Peter Mandelson.
An Atlanta native, Tausche graduated with honors in business journalism and international politics from University of North Carolina at Chapel Hill, where she was an Ameel J. Fisher scholar. She sits on the alumni boards of the UNC journalism school and the Steamboat Foundation, where she was a fellow.
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CNBC's Kayla Tausche breaks down the numbers in a recent CNBC-AP poll which shows investors are leery about Facebook's management, growth prospects, and valuations. Also, Tom Stemberg, Highland Capital Partners, discusses investing in social offerings, emerging entrepreneurship, and finding the next Facebook.
For Facebook, advertising is a gold mine: It represents a wide majority of the company’s revenues. It can market targeted information for its nearly one billion users/consumers, who each stay engaged on the platform for hours each month.
Facebook is staring down some unnerving obstacles when it comes to key areas of monetization and growth: public distrust and display advertising apathy.
With only 4 days before it’s set to begin trading as a public company, Facebook has finalized its IPO listing plans, according to people familiar with the matter. As CNBC previously reported, CEO Mark Zuckeberg will ring in the Nasdaq opening bell remotely from its Menlo Park headquarters, according to these people.