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CNBC TO PROVIDE ITS MOST IN-DEPTH COVERAGE OF THE WORLD ECONOMIC FORUM ANNUAL MEETING

Singapore, 24 January 2011 – CNBC, First in Business Worldwide, will provide its most extensive coverage ever of the World Economic Forum Annual Meeting in Davos (26-30 January 2011).

Across its on-air and online platforms, CNBC will broadcast more than 16 hours of live news coverage each business day across its global network, and will interview more than 110 CEOs, economists, policy makers and heads of state during the Annual Meeting. CNBC will provide more coverage and in depth analysis than any other broadcaster.

CNBC, now in its sixth year as an official partner of the World Economic Forum, will have anchors Maria Bartiromo, David Faber, Geoff Cutmore and Ross Westgate on the ground giving viewers unprecedented access from Davos. Joining them will be CNBC reporter Carolin Schober and New York Times journalist and CNBC contributor Andrew Ross Sorkin.

CNBC.com launches it coverage of the Annual Meeting at davos.cnbc.comtoday, which will include an outlook on key issues and themes at the event as well as articles, blogs and interviews from the conference. Anchors Maria Bartiromo and Ross Westgate will be among those contributing to a special ‘Heard In Davos’ blog, and the site will also include contributions from CEOs, economists and other attendees. CNBC.com coverage will also include an additional page, ‘Maria Bartiromo Behind The Scenes At Davos’ (http://www.cnbc.com/id/41156561) offering an inside look on the Annual Meeting through videos and a slideshow.

John Casey, Vice President of International News and Programming at CNBC, said: "I'm incredibly excited about this year's World Economic Forum in Davos. The CNBC team on the ground will be bigger than ever, pooling our resources from across the globe. We will be examining difficult issues, whether it's Asia overheating, Germany bailing out Europe, or the sustainability of the American economic recovery. Investors and businesses are facing uncertain times and we will help our viewers and readers make the right decisions about their investments."

CNBC's unprecedented presence at the event, will also see its local language affiliate channels reporting live, including TVN CNBC Biznes (Poland); CNBC TV18 (India): CNBC-e (Turkey): CNBC Arabiya and CNBC Africa.

Guest Highlights include:
- Peter Sands, CEO, Standard Chartered
- Zhang Xin, CEO, SOHO
- Zhu Min, Special Advisor, IMF
- Tom Albanese, CEO, Rio Tinto
- Carlos Ghosn, Chairman & CEO, Renault-Nissan Alliance
- Rory Read, President & COO, Lenovo
- Mari Pangestu, Trade Minister, Indonesia
- Chanda Kochhar, MD & CEO, ICICI Bank
- Abhisit Vejjajiva, Prime Minister, Thailand

CNBC in Asia Pacific
CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to more than 380 million households worldwide. In Asia Pacific, CNBC is distributed to over 70 million households and is uniquely positioned to speak to viewers from across the region. Headquartered in Singapore, the network provides nine hours of live Asia-produced programming every weekday, which is complemented with coverage of live market action from Europe and the US. CNBC Asia Pacific's channels, which include CNBC Asia, CNBC-TV18 (India), CNBC Awaaz (India), CNBC Pakistan, Nikkei-CNBC (Japan) and SBS-CNBC (South Korea) are available in more than 21 countries across the Asia Pacific region. CNBC also has a strategic alliance with Shanghai Media Group, which wholly owns a subsidiary, China Business Network and a collaboration with China Central Television (CCTV). In China CNBC reaches 400 million homes via CCTV’s Business Channel programme, Global Connection Show. The channels are distributed via satellite, cable and terrestrial broadcast networks, as well as through digital platforms.

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