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ETFs: Who's Buying the 'Next Trillion Dollars'?

ETF industry investment recently crossed $1 trillion. Where will "the next trillion" of investment dollars will come from — and what assets are investors watching this year?

David Kotok of Cumberland Advisors and Tony Rochte of State Street Global Advisors offered CNBC their insights.

(The year's largest gathering of the ETF industry is happening this week in in Hollywood, Fla., featuring over 900 investment advisors and representatives from the big issuers: Vanguard, Schwab, iShares, ProShares. Catch Bob Pisani's reporting from the conference.)

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CNBC Data Pages:

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Disclosures:

Disclosure information was not available for Kotok, Rochte or their companies.

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