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EBay Acquisition Signaling Sea Change?

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Published: Monday, 28 Mar 2011 | 5:38 PM ET
Lee Brodie By: | Producer

On Monday EBay said it had inked a $2.4 billion deal to acquire GSI Commerce.

Never heard of GSI Commerce?

Deal of the Day: eBay Buys GSI Commerce
Back in November, Zachary Karabell recommended GSI Commerce. Today, eBay bought it. Unfortunately, he sold it earlier this month. And Brian Kelly looks at the crop report from the chart center, with CNBC's Melissa Lee and the Fast Money traders.

The company runs websites, packs and ships products and offers interactive marketing services to a variety of retailers. It has long-term contracts with 180 retailers, including Radio Shack, Ace Hardware and American Eagle Outfitters.

The deal could be a sign that industry leaders such as eBay CEO John Donahoe are preparing for a sea change in retail.

"Commerce is at an inflection point where the lines between online and offline commerce are blurring," Donahoe said in an interview.

Will the acquisition make eBay a much greater threat to Amazon?

Get all the details from CEO John Donahoe in our exclusive interview. Click here to go to Halftime: EBay CEO on What GSI Deal Brings


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Trader disclosure: On March 28, 2011, the following stocks and commodities mentioned or intended to be mentioned on CNBC’s "Fast Money" were owned by the "Fast Money" traders; Grasso Owns (AMD); Grasso Owns (ASTM); Grasso Owns (BA); Grasso Owns (BAC); Grasso Owns (C); Grasso Owns (CPX); Grasso Owns (CSCO); Grasso Owns (D); Grasso Owns (JPM); Grasso Owns (LIT); Grasso Owns (LPX); Grasso Owns (MHY); Grasso Owns (NDAQ); Grasso Owns (PFE); Grasso Owns (PRST); Finerman's Firm Is Short (IJR); Finerman's Firm Is Short (MDY); Finerman's Firm Is Short (SPY); Finerman's Firm Is Long S&P Puts; Finerman's Firm Is Long Russell 2000 Puts; Finerman's Firm And Finerman Own (AAPL); Finerman's Firm Owns (BAC) Leap; Finerman Owns (BAC); Finerman Owns (C); Finerman Owns (GOOG); Finerman's Firm Owns (JPM), (JPM) Leaps; Finerman Owns (JPM); Finerman's Firm Owns (TGT); Finerman's Firm Owns (WMT); Finerman's Firm And Finerman Own (MSFT); Terranova Owns (VRTS); Terranova Owns (C); Terranova Owns (GS); Terranova Owns (JPM); Terranova Owns (UPL); Terranova Owns (MS); Terranova Owns (PBR); Terranova Owns (BAX); Terranova Owns (TEVA); Terranova Owns (IBM); Terranova Owns (XOM); Terranova Owns (JNPR); Terranova Owns (AAPL), (AAPL) Puts; Terranova Owns (AKAM), (AKAM) Calls; Terranova Owns (DIS); Terranova Owns (CVI); Terranova Owns (RSX); Terranova Owns (CNQ); Terranova Owns (BTU); Terranova Owns (CNX) Puts

For Steve Grasso:
Stuart Frankel & Co. And Its Partners Own (CSCO)
Stuart Frankel & Co. And Its Partners Own (CUBA)
Stuart Frankel & Co. And Its Partners Own (GERN)
Stuart Frankel & Co. And Its Partners Own (HPQ)
Stuart Frankel & Co. And Its Partners Own (HSPO)
Stuart Frankel & Co. And Its Partners Own (MSFT)
Stuart Frankel & Co. And Its Partners Own (NYX)
Stuart Frankel & Co. And Its Partners Own (PFE)
Stuart Frankel & Co. And Its Partners Own (PRST)
Stuart Frankel & Co. And Its Partners Own (SDS)
Stuart Frankel & Co. And Its Partners Own (XRX)
Stuart Frankel & Co. And Its Partners Are Short (QQQQ)
Stuart Frankel & Co. And Its Partners Are Short (AAPL)

For Joe Terranova
Terranova is Chief Market Strategist of Virtus Investment Partners, LTD
Virtus Investment Partners Owns More Than 1% Of (ABAX)
Virtus Investment Partners Owns More Than 1% Of (AMKR)
Virtus Investment Partners Owns More Than 1% Of (CCG)
Virtus Investment Partners Owns More Than 1% Of (CASS)
Virtus Investment Partners Owns More Than 1% Of (CSVI)
Virtus Investment Partners Owns More Than 1% Of (EXR)
Virtus Investment Partners Owns More Than 1% Of (FCFS)
Virtus Investment Partners Owns More Than 1% Of (KRC)
Virtus Investment Partners Owns More Than 1% Of (LDR)
Virtus Investment Partners Owns More Than 1% Of (LPHI)
Virtus Investment Partners Owns More Than 1% Of (NCRI)
Virtus Investment Partners Owns More Than 1% Of (DBV)
Virtus Investment Partners Owns More Than 1% Of (XLB)
Virtus Investment Partners Owns More Than 1% Of (XLV)
Virtus Investment Partners Owns More Than 1% Of (XLP)
Virtus Investment Partners Owns More Than 1% Of (XLY)
Virtus Investment Partners Owns More Than 1% Of (XLE)
Virtus Investment Partners Owns More Than 1% Of (XLF)
Virtus Investment Partners Owns More Than 1% Of (XLI)
Virtus Investment Partners Owns More Than 1% Of (XLK)
Virtus Investment Partners Owns More Than 1% Of (XLU)
Virtus Investment Partners Owns More Than 1% Of (SUBK)
Virtus Investment Partners Owns More Than 1% Of (WDFC)
Virtus Investment Partners Owns More Than 1% Of (YDNT)
Virtus Investment Partners Owns More Than 1% Of (DOM)

For Brian Kelly
Accounts Managed By Kanundrum Capital Own (EBAY)
Accounts Managed By Kanundrum Capital Own (SLV)
Accounts Managed By Kanundrum Capital Own (GLD)
Accounts Managed By Kanundrum Capital Own (RDC)
Accounts Managed By Kanundrum Capital Own (VLO)
Accounts Managed By Kanundrum Capital Own (TSO)
Accounts Managed By Kanundrum Capital Own (MON)
Accounts Managed By Kanundrum Capital Own (BBT)
Accounts Managed By Kanundrum Capital Are Long U.S. Dollar
Accounts Managed By Kanundrum Capital Are Long Gold
Accounts Managed By Kanundrum Capital Are Long Silver
Accounts Managed By Kanundrum Capital Are Long Wheat
Accounts Managed By Kanundrum Capital Are Short Copper
Accounts Managed By Kanundrum Capital Are Short Yen
Accounts Managed By Kanundrum Capital Are Short (XLF)
Accounts Managed By Kanundrum Capital Are Short (IXG)

For Dennis Gartman
Funds Managed By Dennis Gartman Are Long Canadian Dollars, Australian Dollars, Swiss Franc
Funds Managed By Dennis Gartman Are Long Gold, Corn, Soybeans
Funds Managed By Dennis Gartman Are Long Crude, Natural Gas
Funds Managed By Dennis Gartman Are Short Euros
Funds Managed By Dennis Gartman Are Short Sterling
Funds Managed By Dennis Gartman Are Short Yen

For Joshua Brown
***No Disclosures On KOP

For Mike Khouw
Cantor Fitzgerald & Co. Is A Market Maker In (POT)

For Anthony Scaramucci
SkyBridge Capital Is A Fund Of Funds Manager
Funds Held May Or May Not Own The Recommended Securities

For Robin Farley
(LVS), (WYNN) Is Or In Past 12 Months Has Been An Investment Banking Client Of UBS Securities LLC
UBS Securities LLC Has Recieved Compensation From (LVS), (WYNN) In Past 12 Months
UBS AG, Affiliates Or Subsidiaries Owned 1% Or More Of (WYNN) As Of Last Month's End

For William Power
Robert W. Baird & Co. Is A Market Maker In (VZ), (S), (T), (LEAP), (PCS)
Robert W. Baird & Co. And/Or Affiliates Expects To Receive/Seek Investment
Banking Compensation From (VZ), (S), (T), (LEAP), (PCS) In Next 3 Months

For Zachary Karabell

***No Disclosures On GSIC, EBAY
River Twice Capital Owned (GSIC) On 11/29/10

Karen Finerman/SOT
Finerman's Firm Owned (TGT) On 3/2/11

CNBC.com with wires.

 Print
On Monday eBay said it had inked a $2.4 billion deal to acquire GSI Commerce. What should you make of it?
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