If you can’t wait for Groupon’s initial public offering, Cramer has another hot stock he thinks will benefit from its new Groupon partnership – online travel company Expedia.
Expedia has a portfolio of over 90 websites, including Expedia.com, Hotels.com and TripAdvisor. Now the world’s largest online travel agent is launching a travel deals service with Groupon.
The “Mad Money” host has already made it known he thinks the Groupon IPO will be a good way for home gamers to make money – as long as they cash out quickly. But for those who want instant gratification, he thinks Expedia is a buy.
The new Expedia-Groupon deal will get the travel company in front of Groupon’s 83 million subscribers, a move that Cramer believes could ignite the Bellevue, Wash.-based company’s domestic revenue growth. What’s more, none of the analysts who cover the stock are focusing on this partnership.
While many companies who talk about social media don’t see an impact on their bottom lines, Cramer believes the Expedia-Groupon deal is the exception. He pointed to Travelzoo’s recent rollout of its “Groupon-esque” local business deals. The stock is up more than 50 percent since the CEO came on the show to discuss the deals in February.
And the “Groupon affect” is not the only reason Cramer likes Expedia. Back in April, the company announced it would spin off TripAdvisor into a separate company. He believes TripAdvisor, which provides user generated reviews of hotels, destinations, restaurants and cruises on the web, would be worth much more as a stand-alone company.
“Expedia sells for just 13.1 times forward earnings,” Cramer said, "but TripAdvisor is the kind of fast-growing business that deserves a much higher multiple, and that’s exactly what I think it will get after the break up.”
Also in Expedia’s corner is the fact that the overall travel business is still on the mend.
Even though Expedia missed by a penny when it reported its most recent quarter in April, Cramer noted, “the underlying trends were very solid, hotel room nights up 15 percent year-over-year... average daily rates increasing three percent, revenues up 23 percent, [and] gross bookings at Hotels.com shooting up 40 percent from the year before.”
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