Revenue Generated: $398.9 million
Unit Sales: 366.2 million
The inventor of these tasty treats, Harry Burnett Reese, was a former dairy employee of Milton S. Hershey who decided to strike out on his own and make a living in the candy business. Reese began selling his peanut butter cups in five-pound boxes for candy assortments in the 1920s, and the candy soon surged in popularity. In 1963, things came full circle when Hershey bought the company for $23.5 million. Several decades later, the candy is still a hit. The company claims if you were to line up the Reese’s sold annually, it would wrap around the earth several times.
Source: TheHersheyCompany.com/ SymphonyIRI Group