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Cramer: An Under-Covered Speculative Play

Tuesday, 16 Aug 2011 | 7:00 PM ET
A Beautiful Sunrise?
Trying to get your portfolio into assisted living? Cramer's got a play to feast your eyes on, with Mark Ordan, Sunrise Senior Living CEO.

Sunrise Senior Living is a “small, under-covered speculative orphan name” that could potentially make homegamers a lot of money, Cramer told viewers Tuesday.

The company provides assisted living services in high-end, high-priced and overwhelmingly private pay senior living communities. And with millions of baby boomers starting to reach retirement age and with SRZ’s business improving, the “Mad Money” host thinks this is a name worth looking at.

To find out more about the company, Cramer spoke with CEO Mark Ordan.

Check out the video to see the full interview.

Call Cramer: 1-800-743-CNBC

Questions for Cramer? madmoney@cnbc.com

Questions, comments, suggestions for the Mad Money website? madcap@cnbc.com

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