With the presidential election less than a year away, the folks at running shoe brand Asics have to be on edge.
You see, for the last 19 years, the President of the United States, has gone for runs and walks in their brand.
It's nothing contractual with the White House. It turns out it's just blind luck.
"President Clinton liked our shoes when he was governor of Arkansas," said Gary Slayton, the brand's vice president of emerging business who was then the vice president of marketing. "He used to go a specialty running store in Arkansas to get his GT II's."
When Asics moved on from making the GT II's, they ran off more pairs for Clinton and stored them at the store in Arkansas, which would get them to him when he needed them.
As it turns out, Clinton's successor George W. Bush, when he was the governor of Texas also ran in an Asics shoe: The GT 2000's.
Since it was hard to store anything at the White House, Asics officials found out that the commander of Air Force One was a fan of the brand. So they stashed away Bush's GT 2000's in the belly of the plane, Slayton said.