Google and Twitter’s battle over Google’s display of Google+ over Twitter results continues to drag out.
And now the FTC is involved.
The commission is reportedly evaluating the feature as part of its ongoing anti-trust investigation, and now a complaint by EPIC, the Electronic Privacy Information Center, has prompted a separate investigation.
As a matter of policy, the enforcement arm of the FTC is looking into whether Google’s policy for ranking Google+ in search results violates a settlement the FTC and Google struck last year about Google Buzz.
EPIC weighs in on the question of whether Google is unfairly promoting Google+ — an issue that Twitter has been up in arms about all week. EPIC writes: “Google’s changes implicate concerns over whether the company prioritizes its own content when returning search results.”