Gauri Nanda liked her sleep, and liked to hit the snooze button … a lot. So when it came time to design a product for a class project at MIT Graduate School, a moving alarm clock came to mind. Outfitted with two wheels, the clock rolled off the nightstand and across the floor when the snooze button was hit — forcing its groggy owner to get out of bed to turn it off.
Once Nanda graduated, she dusted off her prototype, got funding from family and started selling the clock commercially. Now, Clocky is sold by thousands of retailers in over 45 countries, earning nearly $10 million in sales since its inception. It has also spawned Tocky, a wheel-less version of Clocky that rolls off the nightstand using its own momentum.