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Microsoft Opens Up So.cl Social Network

Brett Molina, USA Today
Monday, 21 May 2012 | 12:55 PM ET
Microsoft's new social network, so.cl
Source: so.cl
Microsoft's new social network, so.cl

Microsoft is taking a shot at social networking.

The company rolled out access to its social search site So.cl to the general public. The service was initially available to students at a select number of universities.

According to a FAQ on So.cl's site, it combines "social networking and search, to help people find and share interesting web pages."

So.cl, a research project from Microsoft's FUSE Labs, lets users take search results from Bing and then share them with others. Search results can include standard links, or even photos and videos.

Among the features available in So.cl is Video Parties, where users can basically create a video playlist and share it with friends.

Also, Microsoft seems to make it very clear in their FAQ that So.cl is not intended to compete with social networking giants such as Facebook or Twitter.

"It is an experimental research project using a minimal set of features which help combine search with the social network for the purpose of learning," reads a description.

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