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Lions Gate: Strategy for Summer

Thursday, 31 May 2012 | 5:39 PM ET

Shares of Lions Gate, bounced back Thursday after dropping more than 6.5% due to an unexpected quarterly loss.

Fiscal fourth quarter revenue, however, jumped 71%, helped by The Hunger Games.

It's worth noting The Hunger Games was released on March 23, therefore only one week of the film's box office gross was factored into the studio's fourth quarter results, with the remainder going towards the current quarter.

All of the costs associated with marketing the movie, which are estimated at more than $50 million, were absorbed during the fourth quarter.

So, what’s the company’s strategy and what’s in the pipeline for the summer?

Find out from Lions Gate vice chairman Michael Burns. Watch the video now!

Lions Gate Bounces Back
Shares of Lions Gate are bouncing back after dropping more than 6.5% on an unexpected quarterly loss. Michael Burns, vice chairman of Lions Gate, weighs in.




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Trader disclosure: On May 31, 2012, the following stocks and commodities mentioned or intended to be mentioned on CNBC’s "Fast Money" were owned by the "Fast Money" traders; Keith McCullough is long XLU; Joe Terranova is long VRTS; Joe Terranova is long MCD; Joe Terranova is long PNC; Joe Terranova is long USB; Joe Terranova is long TCBI; Joe Terranova is long SBUX; Joe Terranova is long SJM; Joe Terranova is long UPL; Joe Terranova is long WFM; Joe Terranova is long AAPL; Joe Terranova is long EMC; Joe Terranova is long NXPI; Joe Terranova is long LPX; Joe Terranova is long SNDK; Joe Terranova is long IBM; Joe Terranova is long CNX; Joe Terranova is long LQD; Joe Terranova is short JUNE MINI S&P FUTURES; Steve Grasso is long ASTM; Steve Grasso is long BA; Steve Grasso is long D; Steve Grasso is long FRO; Steve Grasso is long LNG; Steve Grasso is long MHY; Steve Grasso is long MO; Steve Grasso is long PFE; Steve Grasso is long S; Steve Grasso is long XLU; Steve Grasso is long ZAZA; Mike Murphy is short JPM; Mike Murphy is long TGT, Mike Murphy is long FDX; Jon Najarian is long FB CALL SPREADS; Jon Najarian is long DAL CALL SPREADS; Jon Najarian is long JPM CALL SPREADS; Jon Najarian is long GS CALL SPREADS; Jon Najarian is long VIX CALL SPREADS; Jon Najarian is long CIGX; Jon Najarian is long DDMG; Jon Najarian is long CME; Jon Najarian is long CBOE

For Amelia Bourdeau
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