As Greece works to restore its economy, business heavyweights including Reid Hoffman are making big bets on the struggling nation.
"I got a call from Greece, Greek business leaders," said Linda Rottenberg, co-founder and chief executive of Endeavor Global, a nonprofit that supports entrepreneurs in emerging markets. The Greek leaders wanted to bring Endeavor's entrepreneurial model to their country.
"This is the perfect time. When economies turn down, entrepreneurs look up," says Rottenberg, who made the comments earlier Friday on CNBC's "Squawk Box." (Read more: Entrepreneurs Finding Silver Linings in Greece)