GO
Loading...

Enter multiple symbols separated by commas

CNBC’s Ego Trip: Romney, iPhone Consumers or Schultz?

CNBC's Ego Trip
CNBC
CNBC's Ego Trip

In a world where self-esteem can be more volatile than the markets, we want to know which ego in the financial and political world, each week, took the biggest ride, good or bad.

This week's candidates — Republican presidential nominee Mitt Romney, iPhone 5 consumers and Starbucks CEO Howard Schultz.

Leaked video of Romneyat a closed-door fundraiser showed Romney stating that the president could count on the support of 47 percent of Americans who are dependent on government, do not pay taxes and believe they are victims. (Read More: Romney: I Care About the Poor and Middle Class.)

Almost 3 million views later, the clip might hurt Romney’s campaign efforts to reach certain demographic groups, as well as his ego. As CNBC Facebook Fan Jeffrey Marr said, “Mitt stepped into a big bear trap.”

Apple users may be complaining about the inaccuracies of Apple Maps, but that did not prevent them from waiting in line for days all across the world to receive the latest smartphone. Walking out of an Apple store with the iPhone 5 in-hand? Egos for iPhone 5 buyers must be high. (Read More: Apple Fans Shrug Off Maps Fiasco, Lap Up iPhone 5.)

Drawing comparison to Steve Jobs, Starbucks CEO Howard Schultz’s ego may be enjoying the ride of its life after his company released its new Verismo coffee and espresso makers that could pose a threat to brewers from Green Mountain Coffee Roasters. (Read More: Starbucks CEO Draws Comparison to Steve Jobs.)

“Schultz is always thinking ahead and finding new ways to connect with customers,” CNBC Facebook Fan Michael Bunner commented.

The winner of CNBC's "Ego Trip of the Week" — Mitt Romney. The Republican nominee took home more than 60 percent of the votes on CNBC’s Facebook pageafter his ego took a YouTube bruising.

In second place behind Romney were iPhone 5 consumers who received 33 percent of the vote. Starbucks CEO Howard Schultz came in last place, receiving just 7 percent of all votes. Until next week, enjoy the ride.

—By CNBC's Eli Langer
@EliFromBrooklyn

Contact U.S. News

  • CNBC NEWSLETTERS

    Get the best of CNBC in your inbox

    Please choose a subscription

    Please enter a valid email address
    To learn more about how we use your information,
    please read our Privacy Policy.

Don't Miss

U.S. Video

  • Hero miles for military members: Real estate magnate's plea

    Chairman of the Fisher House Foundation, Ken Fisher, discusses the Hero Miles program with CNBC's Dina Gusovsky. During Military Appreciation Month, Fisher is asking every traveler to donate 1,000 of their miles to replenish the Hero Miles programs that is in danger of running out.

  • Cramer shuts down this market's haters

    "Mad Money" host Jim Cramer on why this market can't stop, won't stop.

  • From the battlefield to the boardroom

    Your Grateful Nation is dedicated to helping Special Forces veterans enter the corporate world and Knot Standard provides complimentary suits to vets. Mad Money's Jim Cramer spoke with Rob Clapper, Your Grateful executive director; John Ballay, Knot Standard co-founder and president; Tej Gill, retired U.S. Navy Seal; and Darren McB, active duty U.S. Navy Seal.