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NFL Game Day Costs

Football fans are divided into two groups — those who watch on television and those who watch in the stadium.

The people in the first group enjoy the game in warmth and comfort, while those in the second subject themselves to cold weather and teeming mobs. But that’s a small price to pay for the thrill of seeing the game unfold in person.

Football fans at the stadium also must contend with prices. Beyond the simple face value of a ticket, there’s beer, hot dogs, parking, merchandise and more. It all adds up to an experience that can cost a family of four hundreds of dollars.

This was the finding of Team Marketing Report, a leading publisher of sports marketing and sponsorship information. It conducts a yearly survey of game-day costs.

Its Fan Cost Index, published in September, summarizes this year’s costs, based on expenses incurred by a family of four. It consists of four average price tickets, two small beers, four small soft drinks, four hot dogs, parking, two game programs and two adult-size team caps.

What are the average costs for a family of four to see an NFL game up close and in person? Read ahead to find out.

By Daniel Bukszpan
Posted 2 Oct. 2012

Tom Szczerbowski | Getty Images