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Who's Ahead in 7-Eleven's Election Coffee Poll?

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Published: Tuesday, 9 Oct 2012 | 11:27 AM ET
By: CNBC.com

As the Nov. 6 U.S. election approaches, select food franchises are allowing consumers to "vote" for their favorite candidate.

The convenience store 7-Eleven proclaims "politics are brewing" in its quadrennial Presidential Coffee Cup Poll. Store customers can indicate their presidential preference when they buy a cup of coffee — a blue cup imprinted with a donkey for President Barack Obama or an elephant-emblazoned red cup for Mitt Romney.

Obama was ahead 60 percent to Romney's 40 percent nationally on Tuesday morning, according to 7-Eleven's election website, which also offers state-by-state tallies. Romney's ahead in Idaho and West Virginia.

Meanwhile, a 7-Eleven bus with a mobile replica of the Oval Office has been traveling around the country. Check out 7-Eleven's map for upcoming stops.

Ben & Jerry's Americone Dream

Ben & Jerry's

Other companies are embracing the election theme. Ben & Jerry's, which sells its iconic ice cream through grocery stores and franchise scoop shops, continued its history of political activism this month by announcing a new special-edition pint package — Stephen Colbert's AmeriCone Dream, Entrepreneur reports. Ben & Jerry's parent is Unilever. Pizza Hut is alsotailoring its marketing to the election.

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As Nov. 6 draws near, some food franchises are wrapping the U.S. election into their marketing. Have you tried Stephen Colbert's ice cream?
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