If we do get an iPad mini from Apple later this month, how much should it cost?
It’s an important question. As things stand now, the new iPad starts at $499. You can also get the iPad 2 (with a slower processor, lower brightness, lower color accuracy and without the Retina display) for $399.
The two iPads currently on sale, of course, have 10-inch screens. (I’m rounding up; it’s more like 9.7 inches.) The most credible estimates of an iPad mini’s screen size put it at just under 8 inches.
The competition has embraced $199 as the basic price for a mini tablet. That’s where Google has the Nexus 7, Amazon has the Kindle Fire HD, and Barnes & Noble has the Nook HD. And you know what?
There's no way Apple should sell an iPad mini for anything near that little.