Julia Boorstin

Julia Boorstin
CNBC Senior Media & Entertainment Correspondent

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.


  • Sumner tosses Dauman as saga escalates

    Edmund Lee, Recode managing editor, discusses the latest drama in the fight for Sumner Redstone's media empire. And CNBC's Julia Boorstin has an update on Shari Redstone.

  • Battle heats up for Redstone's empire

    There was a war of words this weekend in the fight for control of Sumner Redstone's media empire, reports CNBC's Julia Boorstin.

  • The fight for ad dollars
    By: Jon Fortt

    The TV upfronts are wrapping up, and CNBC's Julia Boorstin reports the highlights from this year's gatherings.

  • Television with nothing on it

    The annual Internet & Television Expo comes as the traditional TV business is facing unprecedented challenges.

  • Cox's Esser: We're bringing disruption and innovation

    CNBC's Julia Boorstin speaks with Cox Communications President, Pat Esser, about M&A deals in the telecom space and his company's new ventures.

  • Hitting every target on video: Mashable CEO
    By: Jon Fortt

    Pete Cashmore, Mashable founder and CEO, discusses the partnership with Turner on television content, and the outlook for investments in video on-demand and digital advertising.

  • Comcast CEO on Dreamworks animation acquisition

    Comcast Chairman and CEO Brian Roberts discusses Dreamworks and the future of Universal theme parks.

  • Comcast CEO on upfronts

    We are going to have a fantastic next twelve months, says Brian Roberts, Comcast chairman and CEO talking with CNBC's Julia Boorstin about combining advertising upfronts and the upcoming season.

  • Comcast CEO on the future of TV

    CNBC’s Julia Boorstin talks with Comcast Chairman and CEO Brian Roberts about the future of cable, cord-cutting and bundles. Our goal is to give customers choice, says Roberts.

  • The fight for ad dollars

    Digital advertising expected to top TV spending for the first time this year. CNBC's Julia Boorstin reports the story.

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