Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
Sony Pictures Entertainment is feeling the pinch of online piracy and the decline of DVD sales. The movie studio announced on Monday that it will lay off 450 employees, or 6.5 percent of its workforce, and also plans to close 100 open positions. It will start handing out pink slips in March.
The nation's second largest cable company reported results that were better than last year and better than expected, also announcing a quarterly dividend.
The online DVD rental giant, Netflix, continued its strong run and shares rose after hours. Not only is Netflix growing subscribers — up 31 percent from a year ago — but also it's growing the number of people who watch streams online. When I interviewed CEO Reed Hastings at CES earlier this month, he stressed that Netflix's future is all about digital distribution.
Disney shares are trading at an all-time high, up nearly 45 percent over the past 12 months.
Amazon and Netflix are challenging TV and movie studios by poaching top talent. Here are 12 stars that have flocked to the platforms.
Time Inc. reported a quarterly profit that handily beat market expectations on Tuesday as lower costs more than made up for weak print ad sales.
Twitter shares continued their slide that started last Tuesday, what's next for the social media giant?