Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
The biggest change for users may be the introduction of a new group functionality — making it easier for users to set up and participate with groups, with chat and e-mail lists.
Mike White has had a whirlwind 10 months since he took the helm at DirecTV: the satellite TV giant has added subscribers, launched three new 3-D channels, and a new online-only "NFL Sunday Ticket" option. And despite the fact that the company faces more competition than ever, the stock recently hit an all-time high.
At Advertising Week in New York, I heard a consistent rumble about the upheaval on Madison Avenue. From Chief Marketing Officers for major brands, to ad buyers, to ad agency execs themselves, everyone seemed to agree that the Advertising Agency business is being turned upside down.
With all the talk of the massive growth of digital media, online companies are still making traditional TV deals.
Tribune Publishing said on Wednesday its board unanimously rejected Gannett's unsolicited takeover offer.
Verizon pronounced its commitment to growing its media business through the AOL/go90s NewFront presentation.
Alphabet's YouTube is working on a paid subscription service that would offer customers a bundle of cable TV channels, according to reports.