Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
Just as it seemed like the era of "Harry Potter" was drawing to a close, the creator of the blockbuster series has launched a new website called "Pottermore."
Online-radio service Pandora priced its IPO at $16 a share, far higher than the expected range, as this latest round of Internet IPO mania continues.
The consumer and advertisers are back, and they're here to stay, according to PricewaterhouseCoopers's new Media & Entertainment Outlook, through 2015.
'Super 8' ruled the box office this weekend, grossing $38 million, far more than industry-watchers expected. And this is just the first of a slew of movies Steven Spielberg's involved in that will hit theaters this summer and over the course of the year.
Paramount is hoping a very small investment on Twitter will go a very long way this weekend to boost "Super 8" at the box office. After the massive success of "Paranormal Activity's" Twitter promotion, Paramount figured out a range of ways to leverage the power of Twitter buzz to create a huge word of mouth hit
The Fox News anchor has reportedly been looking at other networks since her contract is about to expire.
AT&T's online TV service may be too similar to cable, and consumers only want to pay for channels they watch.
Despite endorsing Clinton and enduring Trump's repeated criticisms, the NYT's paid subscriptions have soared.
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