Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
There's no question Facebook raising $500 million in financing from Goldman Sachs and Russian investment firm Digital Sky Technologies is meaningful for the company. It's a massive vote of confidence — Wall Street believes in its business model.
Newspaper publishers face huge challenges—the decline in subscriptions and ad revenue, and the flight of readers to the web. So it comes as a surprise that newspaper stocks have led media in the fourth quarter, rising 22 percent. Many of these stocks are still off for the year, but they've seen a pretty remarkable rebound in the past quarter.
This year there's no doubt that Facebook and Twitter both had a huge year, each hitting a new level of success.
The FCC voted to approve the first ever broad regulations of the Internet, but they were adopted reluctantly—the rules have been so adapted and compromised that people on both sides of the aisle are frustrated.
There's no question that Netflix has had a dizzying run—it's one of the best performing stocks of the year up 238 percent over the past 12 months. And the CEO of Netflix believes it's worth every penny.
When the studio watches the box office returns this weekend, it isn't just thinking about whether or not this film will be a theatrical hit, it will be evaluating whether "Tron" will become the kind of brand Disney can exploit across all its platforms, from action figures and video games, to a show on Disney XD, the cable channel which targets boys, to an attraction at the theme parks.
It'll be a big 2011 for Twitter — the company just closed a new round of $200 million in financing that values the company at $3.7 billion.
Four days after the ouster of Roger Ailes as Fox News chief, two more executives at the network have been axed.
User numbers are going to be in the spotlight on earnings day at Twitter as stagnating user growth has dragged shares down over the past year.
AOL's CEO says the newly teamed-up trio - Yahoo, AOL and Verizon - would not follow Facebook and Google's strategies.
Studios and brands are using high-tech tools to grab the divided attention of Comic-Con attendees.