Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology.
In 2013, Boorstin created and launched the CNBC Disruptor 50, an annual list highlighting the private companies transforming the economy and challenging companies in established industries. Additionally, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
Instead of a new CEO announcement, Yahoo's annual shareholder meeting spotlighted interim CEO Ross Levinsohn, who spent the time deflecting shareholder criticism and addressing negative headlines.
Wednesday afternoon Viacom and DirecTV started negotiating again, after a stand-off between the two companies over fees resulted in the biggest cable blackout yet.
Though Vivendi hasn’t officially put its stake in Activision Blizzard spacer on the block, sources tell me it’s starting talks with the giants who have the $8 billion plus to buy its 60 percent stake in the game-maker.
The centerpiece of Zynga's 'Unleashed' was a new way to bring together its players across all devices and platforms, what it describes as a "game lobby."
Facebook is in talks with Hollywood studios about producing scripted, TV-quality shows, with an aim of launching original programming by late summer, the Wall Street Journal reported on Sunday.
VidCon draws thousands of fans, eager to meet content creators, which means it's become ground zero for brands.
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