Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
Microsoft kicked off its annual event Monday to 15,000 people integral to its business—the partners who sell its products and build software on top of them.
A massive new effort to crack down on intellectual property theft spans industries and every point of the content creation and distribution chain. It's called "Copyright Alert System" and it aims to stop people pirating from pirating content online, by very simply preventing them from surfing the web.
Investors got just the news to confirm hopes that Netflix is on track for the kind of growth to justify its stock price. After expanding to Canada, the company will launch its online streaming service in 43 countries in South and Central America along with the Caribbean later this year.
The media moguls and tech titans have boarded their private jets and are heading to Sun Valley, Idaho, where the annual Allen & Co conference kicks off today. With media & tech takeovers on the upswing — up dramatically over last year — everyone's wondering which deal will be this year's Comcast-NBC Universal merger, a deal which started in conversations at the gathering two years ago.
MoviePass wants to apply the subscription model that worked so well for Netflix to movie theater tickets. But it cancelled the trial Thursday night in the midst of conflict with theaters. And now it looks like MoviePass' business could blow up before it begins.
Despite the fact that the Los Angeles Times reported today that "Google is in preliminary talks to buy online video pioneer Hulu," a number of sources very close to the negotiations tell me that all talks are "very preliminary" and it is "impossible to characterize anyone as being in the lead."
Donald Trump has no plans to cut back on his use of Twitter despite the disapproval of the majority of Americans.
"This was a joyous note to shareholders. And then a fabulous arc of an interview that [Hastings] does with the Q&A," Cramer says.
In the final news conference of his presidency, Barack Obama stressed the need for the U.S. to continue in protecting people's rights.
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Coverage of the World Economic Forum’s annual meeting in Davos, Switzerland.
Take an in-depth look at the world of modern medicine - examining the treatments, companies and people making a difference in the way we treat illness and injuries today, and laying the foundation for the medical treatments of tomorrow.
From Apple Pay to roboadvisors, the worlds of finance and technology are changing the way we live, work, spend money, and do business.