Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
Last night the ninth annual Tribeca Film Festival kicked off, and this year the event is guaranteed to be bigger than ever. Until now the film fest has been limited to the folks who could make it to one of the screenings in lower Manhattan.
With Facebook's new strategy your network and all your friends' updates and preferences will be available not just on Facebook.com but also on any website that integrates the social network's three new products announced today. They will vastly expand Facebook's presence and reach across the web.
Zynga may not be a household name, but its games are: "FarmVille" and "Mafia Wars" are two of the most popular applications on the web. Zynga's games have 235 million monthly users.
With Facebook's annual developers conference on Wednesday the web is buzzing about what the social network will unveil. The site already has 400 million unique users, half of which go to the site daily: so the question becomes how to extend Facebook's community beyond the website itself.
A new report reveals that consumers are spending less on home entertainment—but it's not all bad news. Spending on DVDs, Blu-Ray and digital distribution dropped 8 percent in the first quarter to $4.84 billion, on the heels of a 5 percent drop last year.
Twitter's moves in the past week could be seen as a direct threat to the thousand developers gathered for its "Chirp" conference.
Super Bowl 50 saw a host of studios air new footage from 2016’s most-anticipated films.
One of the most talked companies this year was a brand that opted not to advertise in-game during the Super Bowl.
Why a Wall Street darling has taken such a dramatic tumble.
Viacom is facing big questions about whether it made the right decision about its successor to Sumner Redstone.