Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
It's hard to turn on the TV or open a newspaper without catching sight of the fight Time Warner and News Corporation waging in the court of public opinion. If they can't strike a deal by the moment the ball starts to drop in Times Square on New Year's Eve, then you can forget about watching a Sugar Bowl game on Time Warner Cable on New Year's Day.
With Avatar opening at 12:01 am on Friday, everyone's waiting to see if the much-anticipated movie lives up to the hype, and how it performs at the box office. I got a sneak preview last week -- it certainly didn't disappoint me -- I was particularly wowed by the intricate, beautiful world James Cameron creates -- but we'll see if the live action-computer generated 3-D hybrid pulls everyone else in.
Facebook recently launched new privacy settings, giving users new ways to regulate which of their posts and photos can be seen by whom. Facebook also allows its users to make all their updates public — like Twitter "Tweets" — so they're searchable on the web. These changes are attracting criticism and debate.
Sony Corporation and RealD just announced a technology partnership to bring 3-D technology to your living room. The terms of the deal weren't announced, and despite some prodding, Sony wouldn't reveal any info on how soon we might get affordable 3-D televisions in our living rooms.
While today there's tons of talk about the new Google Phone, it's worth taking a look at the impact of a new feature Google launched a week ago, one that could have real impact on the news division. Google's real-time search incorporates the up-to-the-second blog posts and Twitter Tweets in the latest news results on the site.
The social sharing platform is also announcing growth stats.
Warner Bros. is selling more DC Comics shows after series like "Gotham" and "The Flash" became hits.
The launch of rating app, “Peeple”, has got the Internet up in arms, and one tech firm has unintentionally been swept up in the controversy.
Digital media companies say they have a formula that figures out stories that have the biggest potential to go viral.