Julia Boorstin

Julia Boorstin
CNBC Senior Media & Entertainment Correspondent

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.


  • 50 Cent on Power Lunch

    At a convention filled with tech execs and gadget geeks, a rap superstar with an entourage draws a serious crows and turns a lot of heads. None other than 50 Cent, aka Curtis Jackson is here at CES, and sat down with me for an interview.

  • iphone_hand_140.jpg

    Corning is making its Consumer Electronics Show (CES) debut this year. And though it's a newcomer, it's one of the most talked about and prevalent companies at the convention. This year the CES is focused largely on touch screen tablets and smart phones, and Corning makes the material—called Gorilla Glass-that encases nearly all these devices.

  • pandora_ces_140.jpg

    This year streaming music service Pandora is everywhere at CES — in the tablets, mobile phones, flat-screen TVs, and even the autos.

  • bewkes_jeffrey_200.jpg

    Bewkes is incredibly bullish on what the new tablets and smartphones screens here at CES mean for Time Warner's bottom line.

  • cisco_140.jpg

    The tech giant today introduced a new business called "Cisco Videoscape," which combines traditional TV service, streaming web video, and access to social networks like Facebook

  • ces_2010_blog_140.jpg

    Apple has zero official presence at CES but the specter of Steve Jobs shadow looms large over every single bit of activity at the annual tech convention.

  • ces_2010_blog2_140.jpg

    CES kicks off today and buzz is already building about the hot new devices and services that will grab the attention of consumers and investors. Some clear themes have already emerged and it's all about new mobile devices, seamless integration of streaming and traditional content, more powerful chips, and persistent 3D.

  • myspace_logo_new_200.jpg

    While the media buzzes about Facebook's new $500 million investment from Goldman Sachs and Digital Sky Technologies and $50 billion valuation, MySpace is at the other end of the spectrum, facing more layoffs and on the auction block.

  • facebook_logo_new.jpg

    There's no question Facebook raising $500 million in financing from Goldman Sachs and Russian investment firm Digital Sky Technologies is meaningful for the company. It's a massive vote of confidence — Wall Street believes in its business model.

  • Newspapers

    Newspaper publishers face huge challenges—the decline in subscriptions and ad revenue, and the flight of readers to the web. So it comes as a surprise that newspaper stocks have led media in the fourth quarter, rising 22 percent. Many of these stocks are still off for the year, but they've seen a pretty remarkable rebound in the past quarter.

Contact Media


    Get the best of CNBC in your inbox

    Please choose a subscription

    Please enter a valid email address
    Get these newsletters delivered to your inbox, and more info about about our products and service. Privacy Policy.

Latest Special Reports

  • Take an in-depth look at the world of modern medicine - examining the treatments, companies and people making a difference in the way we treat illness and injuries today, and laying the foundation for the medical treatments of tomorrow.

  • Financial advisors stress that now is the time for investors to get serious about year-end financial planning checkup.

  • Advisor-centric content with guest columns covering practice management, investment strategies and marketing/social media.