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Julia Boorstin

Julia Boorstin
CNBC Senior Media & Entertainment Correspondent

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.

More

  • Ping Pong

    As Advertising Week wraps up here in New York, one major marketer, Budweiser, is sponsoring what it hopes will be the next hot sport to succeed Poker - Ping Pong!

  • Can Direct Marketing Make a Comeback? Thursday, 24 Sep 2009 | 2:06 PM ET

    In this era of Facebook ads and company-customer interaction through Twitter, direct marketing that shows up in your mail box seems incredibly outdated. I mean, junk mail? Really?

  • Michael Moore's New Doc Takes on 'Capitalism' Wednesday, 23 Sep 2009 | 11:22 AM ET
    Capitalism: A Love Story

    As CNBC spends the month examining the economic melt down one year ago and how far we've come, Michael Moore takes the one-year anniversary to release his new documentary, "Capitalism: A Love Story" which skewers the financial system. The documentary doesn't look at the big banks that failed, but at the people who suffered. And yes, the title is ironic: Capitalism is the bad guy.

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