Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
While today there's tons of talk about the new Google Phone, it's worth taking a look at the impact of a new feature Google launched a week ago, one that could have real impact on the news division. Google's real-time search incorporates the up-to-the-second blog posts and Twitter Tweets in the latest news results on the site.
The first reviews of James Cameron's "Avatar" are out and the buzz is building. Despite some early questionable talk about the huge-budget film—20th Century Fox says it cost around $300 million, some reports put the budget much higher—it's now on track to be an enormous hit.
Old school animation and a brand-new princess could spell big success for Disney. "Princess & the Frog" is rolling out to nearly 3,500 theaters this weekend, and it's poised to top the box office.
Today three top music labels are teaming up to launch Vevo, a new music video destination site hosted on YouTube, in an attempt to create a new revenue stream for a struggling industry.
Today Les Moonves told CNBC that advertisers are coming back into the marketplace and that advertising, which CBS depends on, is looking bullish.
Apple's first original show, "Vital Signs," will star rapper and Beats Electronics co-founder Dr. Dre.
Apple co-founder Steve Wozniak is bringing a Comic Con to Silicon Valley.
Twitter's all about moments. Its upcoming earnings report is its moment to showcase progress beyond user growth.
The book, based on the stage play, "Harry Potter and the Cursed Child," will be published this summer.