Media

Julia Boorstin

Julia Boorstin
CNBC Senior Media & Entertainment Correspondent

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.

More

  • AOL

    Today AOL made it official: it's sold Bebo to Criterion Capital Partners. After buying the social network for $850 million in March 2008, the company said in an 8K SEC filing today "it will treat the common stock of Bebo as worthless." While that may be a big win from a tax perspective — the company expects to record a $275 million to $325 million tax benefit in the second quarter — it acknowledges a total disaster.

  • shrek4_140.jpg

    DreamWorks Animation stock tumbled after the animation studio warned 2Q earnings per share will be "meaningfully below" year-ago results. CFO and President Lew Coleman presented at William Blair & Company's Growth Stock Conference in Chicago, warning about second quarter earnings disappointments, and blaming the weakness on "Shrek Forever After," the fourth sequel in the Shrek franchise which was released May 21.

  • fingers_typing2_200.jpg

    The FCC hosted an open hearing today to discuss how to seek the best legal framework for Internet regulation — the commission voted 3 to 2 to continue the re-regulation process. It's now moving closer to Chairman Julius Genachowski's proposal for a "third way," a selection of some of the stricter rules now regulating telecom.

  • Pay $60 for a packaged game or get a variation of that content free online? That choice is putting pressure on game developers.

  • blockbuster_AP.jpg

    Blockbuster is trying to stave off bankruptcy, as the movie rental company faces a debt load of $930 million. Today I spoke exclusively with CEO Jim Keyes on his plans to keep the company afloat.

  • A line of people waiting to play Assassin's Creed from Unisoft.

    You'd never guess from game developers' E3 presentations that game software sales dropped 7 percent year-to-date through April. This is game companies once-a-year opportunity to roll out their schedule and get fans excited, appealing directly to the bloggers and fan sites that chronicle every upcoming game.

  • Xbox 360

    Video game makers love their core audience — men 18 to 40 who obsessively follow, buy, and play violent action games — but it's a finite one. Now game makers are looking much broader, to women and kids. The consoles are already in millions of Americans living rooms: now software makers just need to convince other members of gamers' families to spend on game software.

  • After a long, drawn-out debate, the Commodities Futures Trading Association on Monday approved the first box office futures products.

  • Playing Guitar Hero

    As E3 kicks off this week I spoke to Bobby Kotick, CEO of the largest video game maker Activision Blizzard for his insight into the future of the industry.

  • tv_advertising.jpg

    The fact that broadcast networks (and NBC in particular) are investing heavily in expensive content is appealing to advertisers. The networks have introduced 38 new shows, and 36 of those are scripted.

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