Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology.
In 2013, Boorstin created and launched the CNBC Disruptor 50, an annual list highlighting the private companies transforming the economy and challenging companies in established industries. Additionally, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
Activision Blizzard didn't host a big press event at this year's E3, but its games had a huge presence in all the console makers presentations. I sat down with CEO Bobby Kotick in a first on CNBC interview right before Nintendo's big presser.
Electronic Arts unveiled its big lineup of games Monday ahead of the E3 video game convention— and in addition to high-tech graphics, social and cross-platform gaming were front and center.
Social media isn't the only hot category here at the "All things D" conference. Some of the hottest companies here are focused on content — helping consumers navigate the nearly infinite content out there and access exactly what they're looking for.
Groupon revealed some striking growth — revenue of $644.7 million in the first quarter of 2011, up from $44.2 million in the first quarter of 2010, and just $3.3 million in the second quarter of 2009.
Marc Andreessen has invested in pretty much ever social media company — Groupon, Zynga, Facebook, Twitter, he's even an angel investor in LinkedIn (LNKD) — and he says this is not an IPO bubble.
Groupon is expending its reach with another major corporate partnership, this one designed to offer half-priced travel deals. Today at the 'All Things D' conference Groupon and Expedia (EXPE) announced a new discount travel site, called "Groupon Getaways with Expedia."
LinkedIn's CEO is here at the 'All Things D' Conference, and while he's not slated to speak, LinkedIn's IPO is the talk of the conference. Everyone here - from startups to VCs, to media and tech execs is discussing what LinkedIn's massive valuation means for the market.
'World of Warcraft' is the ultimate video game goldmine: its 11 million subscribers pay $15 monthly for the service, giving Activision Blizzard a nice, steady revenue stream from the massive multiplayer PC game. Now, Activision Blizzard is trying to apply the same business model to its console hit, "Call of Duty."
The good news: After fumbling earlier this year, the box office is back on track, thanks to a massive holiday weekend. This was a record-setting Memorial Day weekend — attendance hit 35 million, more than 10 million higher than a year ago, as Americans spent $280 million on movie tickets over the weekend, beating the record set in 2007 of $255 million.
Comedies, spin-offs and reboots are poised to dominate TV this season if social media engagement is any indication.
Tom Hardy will portray the comic book anti-hero Venom in Sony's first-ever feature-length "Spider-Man" spin-off.
A survey of CEOs and founders of CNBC's Disruptor 50 companies reveals the top concern is staffing challenges.
Everyone thinks Roger Ailes was a staunch conservative, but that wasn't really the case. says Jake Novak.
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