Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
News Corp suffered from the economic downturn as expected, with revenue dropping to $7.67 billion. But what really hurt NewsCorp's quarter was $680 million in impairment and operating charges, mostly at MySpace's division, Fox Interactive Media.
Discovery Communications this morning reported that its earnings from continuing operations doubled from the year-ago quarter to 32 cents a share. Including a net tax gain of $46 million from selling half of Discovery Kids, earnings per share quadrupled.
Business has always been based on relationships. But now so many of those inter-personal interactions - cocktail parties, conferences, even hiring company meetings - can be replaced, or at least augmented, by virtual services. Trade all that handshaking for the click of a mouse and your network can expand beyond your backyard to the entire world.
Facebook isn't just a tool for college students to socialize. Now every demographic uses the website, making the service a key way for companies to reach consumers. What better way to target ads than with the information you give about yourself on your profile?
Social media - networks like Facebook and LinkedIn and communication services like Twitter- are more popular every day. But the next big thing in the social space is unlikely to be yet another network or gadget; instead it'll be developments that make the entire web social.
The Washington Post Company reported that its quarterly earnings swung to a profit from a loss a year ago, but don't take that as an indication that newspapers are rebounding. The print journalism business is still suffering from the industry-wide downturn in advertising. It's also falling prey to a shift of newspaper readers from the paper to online, where they yield much less advertising revenue and for the most part, no subscription revenue.