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Julia Boorstin

Julia Boorstin
CNBC Senior Media & Entertainment Correspondent

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.


  • Michael Jackson's Next Big Sale Tuesday, 21 Jul 2009 | 6:50 AM ET

    AEG Live is looking to recoup the $30 million-plus it spent producing Michael Jackson's unrealized concert tour, and now it's selling off the rights to the rehearsal footage. Sources tell me that Sony Pictures Entertainment has bid $50 million to acquire the distribution rights.

  • Tim Armstrong has been CEO of AOL for more than 100 days now and he's starting to talk about his plans to transform the struggling division of Time Warner. (Last week I reported on his four main areas of focus).

  • How Bad is the DVD Decline and Who Suffers? Friday, 17 Jul 2009 | 4:28 PM ET

    DVD sales used to be the bread and butter of the movie studios business, even more important to the bottom line than box office receipts. But thanks to shifting consumer patterns and the recession, home video sales are stuck in the kind of decline that's making studio chiefs think about reinventing the business model.


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