Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."
Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.
In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.
She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.
Follow Julia Boorstin on Twitter @jboorstin.
Despite reporting earnings that were just in line with expectations, DirecTV shares have been trading off about 3 percent all day. Why? The satellite TV provider's earnings were in line with expectations, but the stock has gained 15 percent since August, without a pause.
When Mark Zuckerberg took the stage at Facebook for a secret mobile announcement he didn't hesitate to squash the rumor that Facebook is building a phone. Zuckerberg simply said: NO. Instead, Facebook wants to make any phone a social environment, no matter what the platform.
With Election Day looming the pace of political ad spending continues to accelerate — this is sure to be a record year. Political ad spending is on track to top $3 billion; not only is that far ahead of the $2.4 billion spent during the last mid-term elections, it even exceeds the $2.7 billion spent during the 2008 presidential campaigns.
Get the best of CNBC in your inbox
Full coverage on Snapchat's IPO, including in-depth roadshow coverage, expert analysis, and opening stock prices.
Covering the full set of tools and strategies for long-term investors: How to take everyday market fluctuations in stride, and when to know it’s time to take action or protect against a major economic shifts.
Trillions of dollars are invested in exchange-traded funds, and there's a place for them in every investor's portfolio.