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Julia Boorstin

Julia Boorstin
CNBC Senior Media & Entertainment Correspondent

Julia Boorstin joined CNBC in May 2006 as a general assignment reporter. Later that year, she became CNBC's media and entertainment reporter working from CNBC's Los Angeles Bureau. Boorstin covers media with a special focus on the intersection of media and technology. In addition, she reported a documentary on the future of television for the network, "Stay Tuned…The Future of TV."

Boorstin joined CNBC from Fortune magazine where she was a business writer and reporter since 2000, covering a wide range of stories on everything from media companies to retail to business trends. During that time, she was also a contributor to "Street Life," a live market wrap-up segment on CNN Headline News.

In 2003, 2004 and 2006, The Journalist and Financial Reporting newsletter named Boorstin to the "TJFR 30 under 30" list of the most promising business journalists under 30 years old. She has also worked for the State Department's delegation to the Organisation for Economic Co-operation and Development (OECD) and for Vice President Gore's domestic policy office.

She graduated with honors from Princeton University with a B.A. in history. She was also an editor of The Daily Princetonian.

Follow Julia Boorstin on Twitter @jboorstin.


  • Is "Watchmen" Worth The Legal Battle? Thursday, 5 Mar 2009 | 5:41 PM ET

    I caught a pre-screening of "Watchmen" of one of the most hotly-contested and highly-anticipated movies of the year. Expect the power of marketing, the fanboy, and the success of the filmmaker's last film, "300," to help it prevail at the box office.

  • What Do Blockbuster's Troubles Mean For Netflix? Wednesday, 4 Mar 2009 | 1:02 PM ET

    Blockbuster's stock plummeted Tuesday on a report that it was investigating a bankruptcy filing. No doubt, the chain is struggling with competition with Netflix and the huge variety of new ways consumers can get entertainment at home, including digital distribution.

  • Music Ends For US Virgin MegaStores Wednesday, 4 Mar 2009 | 11:17 AM ET

    What better punctuates the end of the CD age then Virgin Megastores shutting down its North America locations.


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