Sports Business Major League Baseball

  • Tianlang Guan of China plays during the second round of the 77th Masters golf tournament at Augusta National Golf Club in Augusta, Georgia.

    Chinese amateur teenage golfer Guan Tinglang's background is far from the typical rags-to-riches, product of a state sporting system story usually preferred by the Communist party. The FT reports.

  • Major League Baseball may be a couple of centuries old, but when it comes to using technology and new media, the sport is hitting home runs.

  • Ultimate Ballpark Access, National's Style

    The Washington Nationals unveil Ultimate Ballpark Access this season, a loyalty program for season ticket holders. Washington Nationals Chief Operating Officer, Andrew Feffer, describes the how the program works.

  • Robinson Cano #24 of the Dominican Republic celerbates after defeating Puerto Rico to win the Championship Round of the 2013 World Baseball Classic

    Rap mogul Jay-Z is launching a sports-management agency and in the process, lured Yankees' second baseman Robinson Cano away from super agent Scott Boras.

  • New 'Big Money' Baseball Contracts

    Two of the biggest rivals are going head to head today in the opening day of Major League Baseball. CNBC's Brian Shactman dissects the rivalry between the Red Sox and the Yankees.

  • Major League Baseball's Mobile Edge

    MLB Advanced Media, or MLBAM, offers one of the most profitable sports apps in the world, reports CNBC's Brian Shactman.

  • Revenue-sharing and lucrative local cable TV rights have helped level the playing field in Major League Baseball, Larry Lucchino, president and CEO of the Boston Red Sox, told CNBC on Opening Day.

  • Most Successful Mobile Sports App Ever

    CNBC's Brian Shactman reports that Major League Baseball's mobile app, MLB "At Bat," which is already a big winner this season. The app allows users to follow or watch their team wherever they may be.

  • Unfair Ball?

    Opening day of the baseball season is Monday. CNBC's Brian Shactman reports on the payroll of some of the teams. Michael Ozanian of Forbes Magazine, shares his opinions.

  • Baseball's Salary Gaps

    CNBC's Brian Shactman and the "Street Signs" crew discuss the salary gaps among baseball players.

  • Alex Rodriguez

    It is salary chaos in Major League Baseball. It's not about skyrocketing salaries, it's about the emergence of such incredible examples of disparity.

  • Rare Baseball Card Worth Millions

    One of the most coveted baseball cards ever made is at the center of a seven-figure bidding war, reports CNBC's Robert Frank.

  • Hooters ballgirl at a Philadelphia Phillies Spring Training game interferes with play against the Tampa Bay Rays.

    Hooters girls drafted to man the sidelines during spring training are throwing the game a curveball. Over the last two weeks, there have been several errors, as some Hooters girls attempted to "wing" it playing America's pastime.

  • L.A. Dodgers

    The era of domination by the New York Yankees and Boston Red Sox is over. If you want to see the best baseball right now, some say -- Go west, young man!

  • Albert Pujols of the L.A. Angels of Anaheim.

    A lot of pro athletes strive to transform their talents into marketable brands, but not baseball star Albert Pujols. He has little interest in cultivating a personal brand in the open market, and it's not just because he's guaranteed $240 million from the Los Angeles Angels.

  • Owner Arte Moreno of the Los Angeles Angels of Anaheim.

    Los Angeles Angels owner Arte Moreno likes to make money. But after amassing a fortune in excess of a billion dollars, right now, what he wants to do more is win.

  • Woo-hoo! $4 Beer!

    Baseball fans are used to two things: high beer and food prices. But one franchise is going against the grain: The Cleveland Indians. The franchise is lowering the price of beer, soft drinks and food significantly, because they¿ve found that discounted concessions bring more fans. The team started it last season, and now, single-game ticket sales are up 40 percent. CNBC's Brian Shactman reports.

  • Dan Clark of the Standard Life Great Britain Basketball team.

    Basketball in Great Britain is apparently growing. The British Basketball Association is putting on a full court press to entice investors for a new pro league.

  • Okay sports fans, which one of the four major athletic endeavors is better than the others when it comes to weathering the latest economic storm? Which one has proven to be recession proof?

  • TheGrio's 100: Ken Williams

    Ken Williams, Chicago White Sox executive vice president, discusses the business of Major League Baseball and building a championship team.