Sports leagues find younger fans may be more likely to tune in on social media, and the platforms can give them more insights.
CNBC's Julia Boorstin reports the latest on Twitter, including the company's three new streaming video apps that are sending shares higher.
CNBC's Sharon Epperson speaks with Baseball Hall of Famer Cal Ripken, Jr. about making the transition from baseball to business as well as his top stock pick for sports apparel.
Wall Street traders and baseball players may have different uniforms, but they share the same competitive juices.
Dominic Chu interviews baseball Hall of Famer and former New York Yankees pitcher Goose Gossage at the Cantor Fitzgerald Annual 9/11 Charity Day.
Dominic Chu interviews New York Yankees Closer Delin Betances at the Cantor Fitzgerald Annual 9/11 Charity Day.
New York Yankees shortstop Didi Gregorius discusses his involvement with Cantor Fitzgerald at today's charity event. With CNBC's Dominic Chu.
The 29-year-old former NFL player joins the baseball team's instructional league in Florida.
According to Wall Street Journal, former MLB player Jose Canseco is Twitter's favorite financial analyst. CNBC's Brian Sullivan discusses why.
Whistle Sports finds teens and young adults don't just want to sit and watch sports clips. They want to create their own videos.
Lochte has not seen the last of the fallout surrounding his initial story of a robbery in Rio de Janeiro that he later admitted he "over-exaggerated."
The move would potentially let millions of Apple TV users watch the streaming N.F.L. games, The New York Times reports.
The Yankees are now looking toward a process of fielding a championship team. Will they chase big name players, or cultivate fresh talent?
CNBC's Morgan Brennan looks back on the lucrative career of Alex Rodriguez to see if he was worth the money he was paid.
Rodriguez and the club announced the baseball star will play his last game with the Bronx Bombers this week
Steve Forbes, Forbes Media, discusses Alex Rodriguez's retirement deal with the Yankees and how both parties benefit.
Alex Rodriguez's sudden retirement from the Yankees sent average ticket prices o a tear on TiqIQ.
The Yankees will release former MVP Alex Rodriguez from his 10-year, $275 million contract, and he will play his final game this week.
When the Olympic Games begin Friday, the athletes representing their countries in Rio de Janeiro this year won't be the only ones center stage.
Fininvest confirmed on Friday it had signed a preliminary agreement to sell 99.93 percent of AC Milan to a group of Chinese investors.