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  • Nancy Miller: Facebook Advertising Drop Just a Blip Tuesday, 15 May 2012 | 11:49 AM ET
    The Facebook IPO Primer by Nancy Miller

    The outlook for Facebook’s advertising prowess is central to Facebook, which plans on pricing its initial public offering of 377 million shares on May 17 .

  • Should Facebook's Zuckerberg Get a Prenup? Tuesday, 15 May 2012 | 7:30 AM ET
    Should Facebook's Zuckerberg Get a Prenup?

    Donald Trump, Trump Organization chairman & president, sounds off on whether Facebook's Mark Zuckerberg will obtain a prenuptial agreement if he marries his girlfriend, with the "Squawk Box" crew.

  • Trump: Dimon's Woes & Zuckerberg's Prenuptial Tuesday, 15 May 2012 | 7:30 AM ET
    Trump: Dimon's Woes & Zuckerberg's Prenuptial

    Donald Trump, Trump Organization chairman & president, sounds off on the JPMorgan trading blunder and wonders whether Facebook's Mark Zuckerberg will obtain a prenuptial agreement if he marries his girlfriend.

  • Facebook Poll Results: AP-CNBC Tuesday, 15 May 2012 | 7:02 AM ET
    Facebook Poll Results: AP-CNBC

    CNBC's Kayla Tausche breaks down the numbers in a recent AP-CNBC poll which shows investors are leery about Facebook's management, growth prospects, and valuations.

  • Facebook

    Facebook’s long-awaited initial public offering will be a long-term bet, and selling pressure on the shares after the market excitement post-IPO will “relax,” Martin Sorrell, CEO at advertising bellwether WPP told CNBC Tuesday.

  • Confidence Lacking in Zuckerberg as Corporate Steward Tuesday, 15 May 2012 | 12:05 AM ET
    Mark Zuckerberg

    Despite the fever-pitch hype over Facebook’s IPO, confidence in the company’s chief executive as a steward of the public tech giant is lacking.

  • Zuckerberg’s Persona Paradox Tuesday, 15 May 2012 | 12:05 AM ET
    Mark Zuckerberg is meeting would-be investors as the largest social-networking service begins marketing its initial public offering.

    The Facebook CEO vocally and repeatedly condemned Aaron Sorkin and David Fincher’s film “The Social Network,” which portrayed him as a somewhat petulant, self-absorbed, shallow, and at times simply obnoxious prodigy.  Despite all that, the film is actually helping his reputation dramatically, according to a new AP-CNBC poll.

  • Facebook’s Challenge: Getting Users to Click on Ads Tuesday, 15 May 2012 | 12:05 AM ET
    Facebook's Sponsored Ads

    For Facebook, advertising is a gold mine: It represents a wide majority of the company’s revenues. It can market targeted information for its nearly one billion users/consumers, who each stay engaged on the platform for hours each month.

  • Facebook IPO? Most Stock Jocks Say ‘No’ Tuesday, 15 May 2012 | 12:05 AM ET
    Facebook Stock Certificate. Click image to view larger.

    Nearly two-thirds of active stock investors think Facebook is going to be overvalued when it goes public this week, according to the AP-CNBC poll.

  • Facebook-AP-CNBC-Poll-Q1x.jpg

    The AP-CNBC poll was conducted May 3–7, 2012 and reflects the views of 1,004 people surveyed by telephone. The poll has a margin-of-error factor of plus or minus 3.9 percent. Here are the results ahead of the Facebook IPO.

  • Facebook

    Facebook is staring down some unnerving obstacles when it comes to key areas of monetization and growth: public distrust and display advertising apathy.

  • Facebook Raises IPO Price Range to $34-38 per Share Monday, 14 May 2012 | 8:13 PM ET
    Facebook

    Facebook is revising the price range for its initial public offering to $34-$38, according people familiar with matter – a significant increase versus the prior range of $28-$35.

  • Facebook: Privacy vs. Profits Monday, 14 May 2012 | 3:19 PM ET
    Facebook: Privacy vs. Profits

    Some Facebook users are concerned the company will need to find new ways to monetize people's personal data to squeeze out profits. Scott Kessler, S&P Capital IQ and Shawn Carolan, Menlo Ventures, offer insight.

  • Facebook Finalizes IPO Listing Plans: Sources Monday, 14 May 2012 | 2:35 PM ET
    Facebook

    With only 4 days before it’s set to begin trading as a public company, Facebook has finalized its IPO listing plans, according to people familiar with the matter. As CNBC previously reported, CEO Mark Zuckeberg will ring in the Nasdaq opening bell remotely from its Menlo Park headquarters, according to these people.

  • Facebook Addresses Privacy Concerns Ahead of IPO Monday, 14 May 2012 | 1:17 PM ET
    Facebook Addresses Privacy Concerns Ahead of IPO

    Ahead of the Facebook IPO, the company wants to make privacy policies clear and simple, reports CNBC's Julia Boorstin. Scott Sandell of NEA, weighs in.

  • The Facebook Ecosystem Monday, 14 May 2012 | 12:41 PM ET
    The Facebook Ecosystem

    Which stocks are getting "twitter" chatter? CNBC's Seema Mody reports shares of Zynga are up 5% ahead of Facebook's IPO. John Frankel, ff Venture Capital, also discusses what investors could miss if they don't pay attention to the firm's initial public offering, calling it the "content revolution."

  • Who Are the Under-the-Radar Facebook Investors? Monday, 14 May 2012 | 11:41 AM ET
    Artist David Choe, who painted murals at the headquarters of Facebook Inc. in exchange for company stock.

    The Facebook gravy train is a long one – and some of the people who will benefit from the initial public offering are ones you might not expect.

  • Facebook's Early Days: 'I Was About to Just Can It' Saturday, 12 May 2012 | 5:19 PM ET
    Facebook

    Articles from “The Harvard Crimson” provides a glimpse into Facebook's 2004 inception in Mark Zuckerberg’s dorm room—before it became a social networking giant.

  • Cramer: Next Week Is All About Facebook IPO Friday, 11 May 2012 | 6:00 PM ET
    Cramer: Next Week Is All About Facebook IPO

    Mad Money host Jim Cramer lays out his game plan for next week, ahead of Facebook's initial public offering.

  • The Cost of Higher Taxes Friday, 11 May 2012 | 4:11 PM ET
    The Cost of Higher Taxes

    Nearly half of IPOs have priced below expectations this year, reports CNBC's Kayla Tausche. Ron Insana, CNBC contributor, also weighs in on Procter & Gamble and Facebook co-founder Eduardo Saverin's move to Singapore.