WPP CEO Sir Martin Sorrell is teaming up with Snapchat and The Daily Mail to form a content marketing agency called Truffle Pig. The Daily Mail North America CEO Jon Steinberg, provides insight.
Facebook showed advertisers its vision for mobile advertisements at Cannes Lions. CNBC's Kayla Tausche and Jon Steinberg discuss Facebook reaching all-time highs.
WPP CEO Sir Martin Sorrell is teaming up with Snapchat and The Daily Mail to form a content marketing agency called Truffle Pig. Also, Sorrell discusses the partnership with Alex Da Kid.
Interim CEO Peter Tonstad left the company after serving in the position for three about months.
Celebrities are taking cues from Wall Street activist investors like Carl Ichan and penning letters to summon change.
Taylor Swift just welcomed Apple—and the rest of Corporate America—into the 21st century. Here's the takeaway for executives.
Google is launching a free, ad-supported version of its $9.99-a-month Google Play Music in the U.S. to rival Pandora, Spotify and Apple.
CNBC's Kayla Tausche sits down with Tim Westergren, Pandora co-founder, for an exclusive interview.
Jason Calacanis, Inside.com CEO, discusses the music industry including Apple Music and why he stays away from music.
Apple vs. Taylor Swift. Where are the details? We're still waiting for specifics on how much Apple will pay musicians for songs played on its upcoming streaming music service.
Hip-hop mogul released from jail after an alleged assault with a weight-room kettlebell at UCLA, where son is on the football team.
Motley Crue bassist Nikki Sixx cheered Apple's turnaround on artist royalties, saying its initial nonpayment plan wasn't right.
In an open letter to Apple, Taylor Swift helped convince the company to change course and pay artists during its free-trial streaming period. Nikki Sixx of Motley Crue weighs in.
Apple is doling out streaming royalties because it needs to appease artists for its streaming service to survive, an analyst said.
CNBC's Josh Lipton reports the latest movies from Apple and their decisions with their streaming music service, Apple Music.
Apple's decision to change its payment policy for artists shows the mistake it is making, Billy Corgan says.
Billy Corgan, Smashing Pumpkins lead singer, weighs in on Apple Music changing their policy after Taylor Swift makes a stand. Tech companies are terrified of artists getting their fair share, says Corgan.
Stephen Witt, author of 'How Music Got Free', discusses Taylor Swift's move against Spotify and Apple Music and how the business of streaming music is changing.
Dan Ives, FBR Capital, weighs in on Taylor Swift voicing how she felt about musicians not being paid for their work.
Ed Lee, Re/code managing editor calls Taylor Swift "Queen of music," after the 25-year old said in a blog post about Apple, "We don't ask you for free iPhones. Please don't ask us to provide you with our music for no compensation."