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  • National Hockey League looks ready for a breakout Tuesday, 1 Oct 2013 | 7:27 AM ET

    As the hockey season begins, analysts say the NHL may never be in a better place as a sport.

  • Lebron James' $51,500 luxury watch Monday, 30 Sep 2013 | 10:45 AM ET
    Lebron James' $51,500 luxury watch

    Lebron James, NBA's Miami Heat player, discusses teaming up with high-end luxury watch maker Audemars Piguet to design a limited-edition timepiece, where some of the proceeds will go to charity.

  • The $51,500 watch designed by... LeBron James? Monday, 30 Sep 2013 | 8:30 AM ET
    Lebron James visits the Audemars Piguet factory in Switzerland where he helped design a limited edition watch called the Royal Oak Offshore Chronograph.

    "King James" teamed up with Swiss watchmaker Audemars Piguet. The watch comes with an 18-karat pink gold case and black ceramic and diamond set push pieces.

  • Lebron James & the million dollar question Monday, 30 Sep 2013 | 6:00 AM ET
    Lebron James & the million dollar question

    The Miami Heat star talks basketball, his brand and what lies ahead for his future.

  • Shaq is back and now he's an owner Tuesday, 24 Sep 2013 | 11:20 AM ET
    Shaq is back and now he's an owner

    Shaquille O'Neal, Sacramento Kings minority owner, and Vivek Ranadive, Sacramento Kings owner, discuss why the former NBA star invested in the team, and the plans to revitalize the downtown Sacramento area.

  • Shaq adds to portfolio, buys part of an NBA team Monday, 23 Sep 2013 | 5:27 PM ET
    Shaquille O'Neal

    Shaquille O'Neal calls himself a businessman who just happens to be athletic—and now he just happens to own a piece of a basketball team.

  • Feds call foul play Thursday, 19 Sep 2013 | 1:29 PM ET
    Feds call foul play

    CNBC's Andrea Day reports on former NBA player Tate George, who has been charged with heading a $2 million Ponzi scheme.

  • Alabama rematch with Manziel scores record price Saturday, 14 Sep 2013 | 7:00 AM ET
    Quarterback Johnny Manziel #2 of the Texas A&M Aggies is tackled by defensive back Vinny Sunseri #3 and defensive back Dee Milliner #28 of the Alabama Crimson Tide during the game at Bryant-Denny Stadium on November 10, 2012 in Tuscaloosa, Alabama.

    Saturday's rematch between Alabama and Texas A&M is one of the most anticipated games in college football—and one of the most expensive.

  • $10 billion sport in bitter drug-testing fight Thursday, 5 Sep 2013 | 7:00 AM ET

    The two sides were trading blame, rather than blood vials, over hGH. The banned substance is far harder to detect than steroids.

  • Champions League soccer success ‘critical’ Friday, 30 Aug 2013 | 10:16 AM ET

    But there is more at stake in the Champions League than a shiny trophy. The tournament is critical for a club's financial success and poor performance could have a big impact on a team's economic health, according to analysts.

  • Sports, crime and money: Pro athletes gone wrong Friday, 9 Aug 2013 | 7:00 AM ET
    New England Patriots tight end Aaron Hernandez being led out of his home in handcuffs.

    The pace of athletes making the police blotter seems to have sped up dangerously this year.

  • Highest-paid players in major American team sports Monday, 5 Aug 2013 | 3:59 PM ET
    Yankees third baseman Alex Rodriguez

    Few things strike a nerve with fans and the media as player salaries do. Who are this year's highest-paid players in each US team sport? Click ahead to find out.

  • How Twitter has changed the way NBA fans watch Friday, 2 Aug 2013 | 10:19 AM ET
    LeBron James No. 6 of the Miami Heat goes up for a shot against Kawhi Leonard No. 2 of the San Antonio Spurs during Game 4 of the 2013 NBA Finals.

    While fans may use Twitter to express their love or disdain for players, the NBA has a much higher purpose for its engagement.

  • NBA & Twitter Tuesday, 30 Jul 2013 | 12:00 AM ET
    NBA & Twitter

    With over 400 million fans and followers, and two-thirds of its players on Twitter, the NBA is the #1 sports league on social media.

  • The big surprise from the Ryan Braun suspension Sunday, 28 Jul 2013 | 11:00 AM ET
    Milwaukee Brewer's Ryan Braun is suspended until next season following a positive test for elevated testosterone.

    There's been no shortage of reaction to the suspension of Milwaukee Brewer Ryan Braun for the 65 games left in the season. But the biggest surprise is what players are saying.

  • Charles Barkley on American Century Championship Thursday, 18 Jul 2013 | 3:17 PM ET
    Charles Barkley on American Century Championship

    NBA Hall of Famer Charles Barkley sits down with CNBC's Maria Bartiromo at the Century Celebrity Championship Golf Tournament. "I probably wouldn't bet on myself winning, you got to know your limitations, one of the keys to being successful" Barkley on his odds in the tournament. He also weighs in on the George Zimmerman case.

  • Keeping fans in the stands is getting harder to do Tuesday, 16 Jul 2013 | 1:56 PM ET
    The SEC is looking into the deal that financed the construction of Marlins Park in Florida.

    Live attendance in pro U.S. sports, basketball, football, and even motor car racing and college football, has declined or leveled off.

  • Luxe Sponsorships Set Sail at America's Cup Thursday, 4 Jul 2013 | 2:08 PM ET
    Oracle Team USA Slingsby, Luna Rossa Swordfish and Artemis White teams compete in Qualifier & Quarter Finals during America's cup World Series Naples on April 18, 2013 in Naples, Italy.

    Most of the contenders that could afford to compete are funded by a single source—a billionaire. Staging the event itself is estimated to cost as much as $100 million.

  • Billionaires Set Sail at the America's Cup Wednesday, 3 Jul 2013 | 8:19 AM ET
    Oracle Team USA sails near the Golden Gate Bridge during a training session on July 1, 2013 in San Francisco, California.

    Want to know what $100 million will buy you? A sail boat so fast and sleek that its technology is more like an aircraft than a watercraft.

  • The NFL's Arrest Record Thursday, 27 Jun 2013 | 2:40 PM ET
    The NFL's Arrest Record

    Former Patriots player Aaron Hernandez is facing murder charges. Which sports have the highest arrest rates? Patrick Rishe, Sports & Economic writer, offers insight.