Under Armour and the NBA to announce an expanded partnership for youth program and the Draft Combine. - USA Today» Read More
NBA Veteran Jason Collins has become the first openly gay male professional athlete in all of American sports. Howard Bragman, Reputation.com vice chairman and NBC Sports' Rob Simmelkjaer, discuss.
NBA center Jason Collins of the Washington Wizards has become the first male professional athlete to come out as gay. Sports Illustrated's Jon Wertheim joins the "Power Lunch" crew to discuss.
The founder and managing director of Prim Capital has been charged with attempting to defraud the National Basketball Association Players' Union, with CNBC's Bertha Coombs.
Chinese amateur teenage golfer Guan Tinglang's background is far from the typical rags-to-riches, product of a state sporting system story usually preferred by the Communist party. The FT reports.
Kayla, Carney and Tyler talk sugar, smart phones, and basketball players in North Korea.
Vice Media CEO Shane Smith says North Korea loves basketball, and in particular the Chicago Bulls. CNBC's Julia Boorstin reports on Dennis Rodman's trip to North Korea.
The Heat are on an impressive 19-game winning streak, led by Lebron James, Chris Bosh, and an important part of the trifecta—Dwyane Wade.
Marc Cuban's effort to get an insider-trading case against him tossed was denied by a judge.
Former NBA star Dennis Rodman is back from a controversial trip to North Korea with the Harlem Globetrotters where he met with leader Kim Jong Un. Former Deputy Assistant Secretary of Defense and Heritage Foundation senior fellow Peter Brookes, offers insight; and the "Kudlow Report" crew weighs in.
Basketball in Great Britain is apparently growing. The British Basketball Association is putting on a full court press to entice investors for a new pro league.
Okay sports fans, which one of the four major athletic endeavors is better than the others when it comes to weathering the latest economic storm? Which one has proven to be recession proof?
Relatively unknown NBA rookie Terrence Ross plays in Toronto. He had a bit of a following because of his athletic dunks, but it wasn't until a Raptors employee started a Twitter campaign, #letrossdunk, that the world started to take notice. It spread so far and wide that It reached it got him invited to the dunk contest during All-Star Weekend. We catch up with him and talk about how Twitter made it all possible.
A class action lawsuit marching through the courts could dramatically change the economics of college sports and the status of amateur athletics in the U.S.
After spending millions on Super Bowl ads, some companies are breaking the longstanding tradition of keeping the commercials under wraps until the big game and leaking them online.
The Miami Heat's LeBron James has reclaimed the No. 1 spot on the NBA's best-selling jersey list.
Fans want to see certain NBA matchups very badly, and in some of these cases this has driven up prices for those games by 400 percent or more. Read ahead to see the 10 most expensive NBA tickets of the 2012-2013 season.
CNBC's Robert Frank says Ellison's reported interest in bidding on AEG, which owns a piece of the Lakers, is in very preliminary stages. Mark Martiak, Premier Wealth Management, provides perspective.
The NBA kicks off a series of international games abroad Friday. Not only is it an early look at the players, it's also a way for the league to make money, NBA Commissioner David Stern told CNBC.
At Friday's ribbon cutting for the Barclays Center, the new Brooklyn home for the NBA's Nets franchise, a transformation was clear. The New Jersey Nets were never cool. The BROOKLYN Nets are.
CNBC's Brian Shactman talks with Brett Yormark, Brooklyn Nets CEO, about the opening of New York City's first major sport team and indoor arena since 1968.