Verizon Chairman and CEO Lowell McAdam, describes new technology coming "in the next few years" from his company ahead of Super Bowl games in Houston and Minneapolis, and proving a strong wireless network to customers and investors, and making a TV skinny bundle.» Read More
Jacoby Jones took the 2nd half kickoff back 109 yards - setting an NFL record - to extend the Baltimore Ravens' lead to 28-6 early in the third quarter. NBC News reports.
A class action lawsuit marching through the courts could dramatically change the economics of college sports and the status of amateur athletics in the U.S.
New Orleans is showing off, and there are almost no signs of the devastation wrought by Katrina more than seven years ago. But the effort has not been easy, and the cost has not been cheap.
The Super Bowl isn't just the biggest football game of the year, it's also the biggest event for Madison Avenue. This year the ads are costlier, but also a potentially better investment.
This year's Super Bowl will be held at New Orleans' Mercedes-Benz Superdome, and the city has been transformed since Hurricane Katrina in 2005, reports CNBC's Brian Shactman. Mark Simone, WOR Radio Talk Show host and CNBC's Contributors Keith Boykin and James Pethokoukis, discuss the news of Dan Marino's love child.
After spending millions on Super Bowl ads, some companies are breaking the longstanding tradition of keeping the commercials under wraps until the big game and leaking them online.
Have you had it with Super Bowl hype? Check out Animal Planet's "Puppy Bowl IX." And no, the kitties in the halftime show won't be lip-syncing!
During Super Bowl Media Day, players basically have to (try and) respond to any questions thrown at them. And as is our tradition, CNBC quizzed the players on the ways of the financial world.
Chicken wing prices have spiked, making this year's Super Bowl parties more expensive than last year. Maybe it's time to serve bacon instead of wings!
CNBC's Brian Shactman takes a look at what has changed since New Orleans last hosted the Super Bowl in 2002.
SAP co-CEO Bill McDermott discusses his plans for growth as a software company, how social media has helped his brands serve their demographic and its mobile plans for 2013.
Last year, Nike paid $1.1 billion to clothe the NFL for the next five years. If it goes well, some analysts estimate it could mean half a billion in revenue for each of those five years. However, the first year has not been without hiccups.
Beyond wagering on traditional point spreads, gamblers these days can choose to put money down on hundreds of obscure and sometimes ridiculous bets listed on sportsbooks for the Super Bowl.
CNBC's Brian Shactman heads to New Orleans to ask NFL players and coaches a variety of finance-related questions. Thoughts on the rally? Would you buy Apple at these levels? Which Mario do you like, Draghi or Monti? Some of the answers will surprise you.
One company found that energy usage in the US drops by more than 5% during the game and as much as 7.5% during the half-time show, even though it would take 10 coal-fired power plants to fire all the televisions being watched.
More than 1,000 private jets are expected to fly into New Orleans this weekend, just under last year's tally of around 1,100 planes in Indianapolis – one of the biggest ever.
CNBC's Brian Shactman asks several NFL players a variety of finance-related questions. Some of the answers may surprise you.
Jim Cooper, executive editor at AdWeek, tells CNBC why the Super Bowl is such an important place for advertisers.
Miles Nadal, MDC Partners chairman & CEO, discusses what viewers can expect to see during the commercial breaks for this weekend's Super Bowl extravaganza.
CNBC's Brian Shactman reports on the big hoopla in New Orleans, ahead of Sunday's Super Bowl championship game.