Brazil Summer Olympics' athletes will be swimming and boating in waters so contaminated with human feces that they risk becoming ill and unable to compete. The Associated Press reports.» Read More
As many of you know, I’ve been a strong advocate of letting student-athletes tweet and post to Facebook. Forget about the freedom part , it’s simply a part of living life these days. So I’ve blasted coaches who tell their players that they are no longer allowed to tweet or use Facebook. The coaches that ban social media are out there. What’s not out there are many of the internal memos schools are sending athletes in regard to social media conduct.
In the past couple years, the folks at adidas have done an incredible job bringing the Reebok brand back from the dead following a lack of producing anything special after the $3.8 billion acquisition was approved in January 2006. The next step for Reebok is clearly aligning its brand with groundbreaking workout programs. In 2009, the brand launched a workout program called JUKARI with Cirque du Soleil. It failed to garner mass following. For a second attempt, Reebok has aligned itself with an already established workout brand, CrossFit, and hopes to ride the tremendous momentum of the strength and conditioning workout.
Tom Brady and Tim Tebow are plenty marketable. But the two quarterbacks have two prominent deals that aren't exactly in slam-dunk endorsement categories: men's shoes and underwear.
Over the past year, Tim Tebow has grabbed the attention of the sports world. So much so, that his book “Through My Eyes,” written with Whitaker, was the best-selling sports book of the year. Nielsen Bookscan says that 185,000 books were sold, besting "ESPN: The Uncensored History, which sold 115,000 books in hardcover in 2011.
There's a lot at stake in Monday night's BCS National Championship game. Especially for Les Miles. The LSU coach will get a $5,880,000 bump in salary should his Tigers prevail over Nick Saban's Alabama Crimson Tide.
With more than 15 million U.S. golfers, the market for collectibles has expanded greatly in recent years. Such memorabilia can make good investments that increase in value over time.
Thanks to the fact that the threat of the NFL and NBA lockouts are over, the 800 restaurant chain hit all time stock highs in late December.
Each year, NFLShop.com releases the best-selling jerseys in the NFL and their list is presented here. This list represents jersey sales from April 1 to Sept. 30, 2011.
After some lean times in 2009, Weight Watchers decided to "take destiny by the horns" and become more aggressive in getting the overweight to lose pounds using its program.
The last week of the calendar year is traditionally the Super Bowl for car dealers. And Bill Doraty, who owns a single Kia dealership in Medina, 30 miles south of Cleveland, is doing his part to try to make it even bigger. If the Cleveland Browns shut out the Pittsburgh Steelers this Sunday, everyone who bought a Kia at his dealership this week gets their car for free.
When GNC hit the market in April, it had its fair share of critics. But GNC has emerged as the top IPO in a year where six percent less money was raised than 2010, according to the Wall Street Journal.
In November, Cleveland Cavaliers guard Manny Harris got into a Cryon-X machine on Nike’s campus in Beaverton, Ore. When he came out, he had a nasty freezer burn on the side of his right foot. The machine is the new age version of an ice bath and is the latest in athlete recovery methods. In just three minutes, the company that makes it, Millennium ICE, says the machine cranks the temperature inside to minus 166 degrees Fahrenheit, thus oxygenating the blood, helping to reduce fatigue and muscle soreness.
Should college players get paid for their jersey sales? NCAA president Mark Emmert says no. But the top-selling jersey list suggests they deserve to get a cut.
These are homes to which some athletes retreat after the arena goes dark. Some are on the market and others were just purchased.
In the political world, Kim Jong il of North Korea was a despot and nuclear antagonist. In the sporting world, he might have been the only guy ever to wear platform shoes, a bouffant hairdo and “Dear Leader” embroidered on his bowling shirt.
For the first time in our survey, not one newsmaker emerged a winner. See how President Obama, Bernanke, Brian Moynihan and others fared.
When John Todora announced last season that he’d be offering every customer who came in to watch Miami Heat games at his bar a $25 bill credit if the team lost that night, many people thought he was crazy.
Olympic sponsorship must be a long-term commitment and the cost will almost certainly outweigh the benefits if it is not partnered with "œactivation" or marketing activities such as the launch of a new product, experts say.
In March, Nike, for the first time in five years, missed analysts’ expectations and its stock plummeted more than nine percent on a single day. The company couldn’t achieve the margins it wanted because of the high costs of making and shipping its shoes and clothes.
NBC is paying $950 million a year to extend its rights to Sunday Night Football through the 2022 season. But NBC Sports Group Chairman Mark Lazarus told “CNBC SportsBiz” that he’s confident the entire NBC Universal family will make a profit off the investment.