Life Sports Business

More

  • NFL cheerleaders scoring victories in lawsuits Friday, 5 Feb 2016 | 8:57 AM ET
    The Oakland Raiderettes performing at the O.co Coliseum in Oakland, California.

    Recently, NFL franchises paid more than $2.6 million in settlements and guaranteed minimum-wage pay to its cheerleaders.

  • US to eat 1.3B chicken wings for Super Bowl Friday, 5 Feb 2016 | 8:00 AM ET
    Buffalo Wild Wings

    For food franchises like Wing Zone in Long Island, the Super Bowl is a big weekend for chicken wing sales.

  • Super Bowl 50: Battle of two quarterbacks Friday, 5 Feb 2016 | 7:47 AM ET
    Super Bowl 50: Battle of two quarterbacks

    Ryan Nanni, SB Nation, provides his thoughts on the strengths and weakness of both the Panthers and Broncos. And the "Squawk Box" crew provides their Super Bowl picks.

  • Super spending on Super Bowl ads: BBDO CEO Friday, 5 Feb 2016 | 7:43 AM ET
    Super spending on Super Bowl ads: BBDO CEO

    Andrew Robertson, BBDO Worldwide CEO, discusses the premium advertisers pay for Super Bowl ads, and provides a sneak preview of a couple of commercials.

  • Super Bowl athletes quizzed on biz news Friday, 5 Feb 2016 | 6:41 AM ET
    Game plan strategy

    CNBC's Jane Wells caught up with some of the players from the Broncos and Panthers ahead of the Sunday's big game to measure their economic smarts.

  • Sports Authority preparing to file for bankruptcy Friday, 5 Feb 2016 | 6:26 AM ET
    Sports Authority preparing to file for bankruptcy

    The sports retailer seeks a reorganization deal with lenders.

  • Big bet on Super Bowl ads Friday, 5 Feb 2016 | 5:37 AM ET
    Big bet on Super Bowl ads

    CNBC's Landon Dowdy provides preview of what viewers can expect to see from this year's Super Bowl commercials.

  • Athletes must plan for the long term: CEO Friday, 5 Feb 2016 | 4:04 AM ET
    Athletes must plan for the long term: CEO

    Jimmy Lee, CEO of The Wealth Consulting Group, says he advises athletes to plan carefully and make long-term investments

  • Who's advertising at Super Bowl this year? Thursday, 4 Feb 2016 | 6:50 PM ET
    Superbowl Ads

    More financial services firms are snapping up Super Bowl advertising time this year, remarks Jon Swallen, chief research officer at Kantar Media.

  • Sponsoring the Super Bowl Thursday, 4 Feb 2016 | 6:47 PM ET
    Sponsoring the Super Bowl

    CNBC's Jane Wells takes a look at Super Bowl 50 sponsors in the Bay area.

  • Dwight Clark explains 'The Catch' Thursday, 4 Feb 2016 | 4:10 PM ET
    Dwight Clark explains 'The Catch'

    Dwight Clark, former wide receiver for the San Francisco 49ers, explains what happened when he caught a pass from Joe Montana which sent the team to its first Super Bowl in 1982. It's been simply called, "The Catch."

  • Super Bowl traffic clogs Bay Area Thursday, 4 Feb 2016 | 11:54 AM ET
    Super Bowl traffic clogs Bay Area

    The Super Bowl is creating major transportation challenges in the Bay Area. CNBC's Jane Wells explains.

  • Waiting on Super Bowl tickets Thursday, 4 Feb 2016 | 11:49 AM ET
    Waiting on Super Bowl tickets

    Gametime CFO and StubHub founder Colin Evans talks about the shift in how sports fans are buying tickets to games.

  • Mark Cuban invests in futsal Thursday, 4 Feb 2016 | 11:14 AM ET
    Mark Cuban invests in futsal

    The billionaire and 'Shark Tank' investor is betting on a boom in a growing sport.

  • PepsiCo's game day bet Thursday, 4 Feb 2016 | 10:52 AM ET
    PepsiCo gears up for Superbowl

    PepsiCo is sponsoring the Super Bowl 50 halftime show. Seth Kaufman, PepsiCo chief marketing officer, and Ram Krishnan, Frito-Lay chief marketing officer, discuss the exciting opportunity for the company's brands, and rumors about Bruno Mars in the show.

  • Just how many views will the Super Bowl reach? Wednesday, 3 Feb 2016 | 5:40 PM ET
    Just how many views will the Super Bowl reach?

    Clark Hunt, Kansas City Chiefs CEO, discusses the global audience the Super Bowl will reach this year and how streaming models can help expand viewership.

  • Draftkings plans UK launch amid US clampdown Wednesday, 3 Feb 2016 | 4:24 PM ET
    The fantasy sports website DraftKings

    DraftKings, the fantasy sports company facing bans in the US, is planning to launch in the UK. The Financial Times reports.

  • Jerry Rice's Super Bowl pick Wednesday, 3 Feb 2016 | 12:50 PM ET
    Jerry Rice's Superbowl pick

    Three time Super Bowl champion Jerry Rice speaks to Fast Money Halftime Report about the upcoming game between the Denver Broncos and the Carolina Panthers.

  • Mark Cuban invests in new pro sports league Wednesday, 3 Feb 2016 | 1:15 PM ET
    Mark Cuban

    Billionaire investor Mark Cuban has taken an ownership stake in the Professional Futsal League, which will launch next year.

  • Broncos CEO: We'll have to play the very best we can Wednesday, 3 Feb 2016 | 10:52 AM ET
    Broncos CEO: We'll have to play the very best we can

    Denver Broncos CEO Joe Ellis discusses preparations for Sunday's Superbowl game against the Carolina Panthers, with CNBC's Jane Wells.

Contact Sports

  • CNBC NEWSLETTERS

    Get the best of CNBC in your inbox

    Please choose a subscription

    Please enter a valid email address
    To learn more about how we use your information,
    please read our Privacy Policy.