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An AFC defensive MVP usually spells bad news for financial markets. Already, US markets have fallen by nearly 10 percent this year.
One of the most talked about ad campaigns on Twitter was a company that opted not to advertise during the Super Bowl.
Advertisers deployed a combination of humor, celebrities and animals in their annual appeal for the attention of more than 100 million viewers.
Buick is hoping to catch a Super Bowl ad win with its first-ever big game commercial, which features Odell Beckham Jr.
NFL Star gives his Super Bowl pick, and weighs in on the markets
Still debating what to order for Super Bowl 50? Well, there is no shortage of foods and deals to choose from. Here are 8 fast food deals for game day.
The Fast Money traders share the premiere of their surprise Super Bowl commercial !
Experts weigh the likelihood of the National Football League seeing significant business implications from worries about player head trauma.
The fast food restaurant is unveiling an undisclosed product during this year's big game. Can it build buzz this way?
Using Sunday's outcome to invest isn't the best strategy. But it's probably not the worst.
Private jets are expected to descend on the San Francisco Bay area for Super Bowl 50, making it one of the biggest private jet events of the year.
Recently, NFL franchises paid more than $2.6 million in settlements and guaranteed minimum-wage pay to its cheerleaders.
More financial services firms are snapping up Super Bowl advertising time this year, remarks Jon Swallen, chief research officer at Kantar Media.
CNBC's Jane Wells takes a look at Super Bowl 50 sponsors in the Bay area.
Mad Money host Jim Cramer sits down with Rob Gronkowski of the New England Patriots just days for the big Super Bowl 50.
Brett Favre, Former NFL star and Packers Hall of fame inductee, discusses social media and predicts who will win the Super Bowl.
Over a million visitors, tens of millions in economic activity, plus a global spotlight. So why are so many people in San Francisco unhappy this week?
One small business is trying to break its own record for chicken wing sales on Super Bowl weekend.
Even on a good day, traffic between San Francisco and Santa Clara is bad, but Super Bowl week has made it apocalyptically horrible.
Gametime CFO and StubHub founder Colin Evans talks about the shift in how sports fans are buying tickets to games.
Leicester secured its first Premier League title without playing on Monday after Tottenham drew 2-2 at Chelsea.
The Triple Crown champion has traded racing for reproduction at Coolmore Farms in Versailles, Kentucky.
Nick Carn, founder of Carn Macro Advisors, discusses U.K. football team Leicester City's rise to the top of the Premier League.